"bollywood songs" App Store Keywords Research Case | ASOTools
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"bollywood songs" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bollywood songs” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “english translation to spanish”, “mtc”, “photo chop”, “планеты”, “mobilelegends”, “overthinking”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bollywood songs” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bollywood songs from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bollywood songs download 28 8 250+ 69
new bollywood songs 26 4 250+ 45
bollywood video songs 26 4 250+ 39
bollywood songs videos 26 2 250+ 40
bollywood mp3 songs downloader 23 8 250+ 92

The search volume of the core keyword bollywood songs in Google App Store reached 38, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 32 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gaana Music Hotshots Hindi Song Free Tamil MP3 App gaana 50 31
2
Bollywood Songs Collection songs collection ≤5 8
3
Bollywood Songs 2020 ballywood songs 38 2
4
Top 50 Bollywood Songs 2019 bollywood hindi best songs 2019 offline ≤5 30
5
Hungama Music - Stream & Download MP3 Songs djmaza 33 35
6
Love Songs Hindi App hindi song 61 36
7
Bollywood Songs 2019 new bollywood songs 26 4
8
Bollywood Songs Mp3 Offline bollywood mp3 songs downloader 23 8
9
New Bollywood Hindi Songs V2 2020 bollywood hindi songs free ≤5 1
10
Bollywood Romantic Songs : Hindi Love Songs hindi cinemar gaan 7 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sushant singh rajput 70 35 246 140
share. chat 70 29 250+ 188
sayer chet 70 23 249 143
share. chata 70 23 249 137
new song 66 28 250+ 150

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sushant Singh Rajput Songs dil bechara 51 30
2
Hits Of Sushant Singh Rajput Song || Hindi Gaana sushant singh rajput song 24 32
3
Sushant Singh Rajput Ringtone khairiyat pucho ringtone 14 7
4
Sushant Singh Rajput Video sushant singh rajput video 18 30
5
Sushant Singh Rajput Songs sushant singh rajput song 24 32
6
Thanos Wallpapers HD 2019 sushant singh rajput photo 28 28
7
Sushant Singh Rajput Videos sushant singh rajput video 18 30
8
All Hits Sushant Singh Rajput Hindi Video Songs sushant singh rajput video 18 30
9
Sushant Singh Rajput Wallpapers sushant singh rajput photos 28 25
10
Sushant Singh Rajput HD Wallpapers sushant singh rajput wallpaper 11 3

These five keywords: “sushant singh rajput”, “share. chat”, “sayer chet”, “share. chata”, “new song”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sushant Singh Rajput Songs”, “Hits Of Sushant Singh Rajput Song || Hindi Gaana”, “Sushant Singh Rajput Ringtone”, “Sushant Singh Rajput Video”, “Sushant Singh Rajput Songs”, “Thanos Wallpapers HD 2019”, “Sushant Singh Rajput Videos”, “All Hits Sushant Singh Rajput Hindi Video Songs”, “Sushant Singh Rajput Wallpapers”, “Sushant Singh Rajput HD Wallpapers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bollywood songs”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bollywood songs