"service" App Store Keywords Research Case | ASOTools
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"service" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “service” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “engines”, “retention”, “bizum”, “toasts”, “display”, “mohabbatein”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “service” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword service from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
natl weather service 51 17 250+ 149
e-services 48 41 249 179
e services 48 39 249 179
services nsw 48 38 248 184
google paly service 48 32 249 175

The search volume of the core keyword service in Google App Store reached 42, its difficulty level reached 65, and the number of apps related to it reached 249, among them, there are 66 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Planning Center Services servises 53 41
2
Carrier Services google paly service 48 32
3
Play Services Info (Update) gogol play service 48 30
4
Google Play Services for AR in app google play 45 44
5
Service Autopilot service autopilot 17 32
6
Service Report 2018 precursor 24 33
7
Fix Play - Service (Update & Info & Repair) updates for google play services 28 24
8
ANT Radio Service ant ventures worldwide ≤5 30
9
Google Support Services служба поддержки 14 24
10
Service NSW services nsw 48 38

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
yotoob 100 30 250+ 132
nèlix 93 68 248 242
netflicpx 93 51 249 212
nètlix 93 44 248 188
nafflix 93 43 250+ 185

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Success Tips For YouTube guide for youtube channels ≤5 11
2
YoMoApp (YouTube Quality) youtube resolution settings ≤5 30
3
Tubing - Youtube English tubing - english learning, english subtitles ≤5 30
4
KidsTube kidstube 26 14
5
Marks for YouTube bookmark youtube ≤5 6
6
Русские мультфильмы ютуб для детей hd ≤5 22
7
أفلام و مسلسلات 2017 مسلسلات رمضان 2017 12 22
8
Safe Vision: Control What Your Kids Watch Online safesharetv 14 30
9
Funny Tube Clips 2020 qwertyuiop asdfghjkl xcvbnm 38 50
10
Real YT Views - View4View, YT Channel Promoter yt grower ≤5 30

These five keywords: “yotoob”, “nèlix”, “netflicpx”, “nètlix”, “nafflix”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Success Tips For YouTube”, “YoMoApp (YouTube Quality)”, “Tubing - Youtube English”, “KidsTube”, “Marks for YouTube”, “Русские мультфильмы”, “أفلام و مسلسلات 2017”, “Safe Vision: Control What Your Kids Watch Online”, “Funny Tube Clips 2020”, “Real YT Views - View4View, YT Channel Promoter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “service”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “service