"segunda mano" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “segunda mano” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “eurosport player”, “salem town”, “firehouse subs”, “pbs kids games”, “komo 4 news”, “pepinos”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “segunda mano” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword segunda mano from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
coches segunda mano 45 18 249 135
coches de segunda mano baratos 18 13 249 120
coches de segunda mano en alemania 9 11 249 119
coches de alemania segunda mano 9 10 250+ 113
segunda mano app gratis ≤5 30 249 216

The search volume of the core keyword segunda mano in Google App Store reached 40, its difficulty level reached 47, and the number of apps related to it reached 250+, among them, there are 209 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
vibbo - comprar y vender cosas de segunda mano segonda mano 56 25
2
Casinuevo: Segunda mano anuncios de compra y venta venta de artefactos ≤5 15
3
Coches de Segunda Mano España coches segunda mano 45 18
4
Segunda Mano PH segonda mano 56 25
5
Motos segunda mano España motos.net - motos de ocasión ≤5 30
6
Mercado Libre: compra fácil y rápido marcada libre 85 30
7
Motos segunda mano México motos robadas mexico ≤5 7
8
Bazaar&Market - Buy and Sell Second-Hand internetten satış yapma ≤5 9
9
Wendoo wallapop españa 19 32
10
Ropa usada para la venta compra y vende ropa ≤5 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
eather 100 96 250+ 216
nstagram 100 95 250+ 166
dweather 100 70 250+ 247
youtuoob 100 68 249 238
fassabook 100 64 249 231

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Earth google warth 75 29
2
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
3
AccuWeather: Live weather radar & local forecast weathercn 100 73
4
WEATHER NOW mateo 36 35
5
WEATHER NOW PREMIUM forecast, rain radar & widgets weather now forecast u0026 widget ≤5 11
6
3D EARTH - accurate weather forecast & rain radar living earth 19 7
7
Earth & Moon in HD Gyro 3D Parallax Live Wallpaper movement of the earth 18 16
8
Weather weathered 100 28
9
Earth 3D globe terrestre 29 10
10
3D Sense Clock & Weather lucid weather clock ≤5 30

These five keywords: “eather”, “nstagram”, “dweather”, “youtuoob”, “fassabook”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Earth”, “Weather by WeatherBug: Live Radar Map & Forecast”, “AccuWeather: Live weather radar & local forecast”, “WEATHER NOW”, “WEATHER NOW PREMIUM forecast, rain radar & widgets”, “3D EARTH - accurate weather forecast & rain radar”, “Earth & Moon in HD Gyro 3D Parallax Live Wallpaper”, “Weather”, “Earth 3D”, “3D Sense Clock & Weather”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “segunda mano”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “segunda mano