"rome" App Store Keywords Research Case | ASOTools
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"rome" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “rome” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “اليوم السابع”, “gato tom”, “arabic translator”, “slots´”, “lego technic”, “fulfilling”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “rome” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword rome from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
chrome 76 47 249 141
choromer 75 46 248 191
hrome 75 41 248 156
cherome 75 39 249 185
choromee 75 36 248 174

The search volume of the core keyword rome in Google App Store reached 45, its difficulty level reached 48, and the number of apps related to it reached 249, among them, there are 56 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grow Empire: Rome roman 50 57
2
ROME: Total War rome: total war 32 22
3
Great Conqueror:Rome - Civilization Strategy Game imperator rome 18 18
4
Legions of Rome legions of rome 24 22
5
ROME: Total War - Barbarian Invasion barbarian wars ≤5 30
6
Citizen of Rome - Dynasty Ascendant case romane ≤5 21
7
Gods of Rome scott pilgrim vs the world the game 36 1
8
Ancient Battle: Rome ancient rome 21 8
9
Empire Rush: Rome Wars (Tower Defense) castelo 33 28
10
Jewels of Rome: Gems and Jewels Match-3 Puzzle jewels of rome 17 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wwe 66 26 250+ 61
new york 65 70 250+ 45
new yorkers 65 4 250+ 48
ألاعب 61 63 249 249
jhon cena 60 13 250+ 81

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WWE wwe network 48 22
2
WWE Network restaling 23 15
3
WWE SuperCard – Multiplayer Card Battle Game wwe games 37 24
4
WWE Mayhem www 57 57
5
WWE Champions 2020 wwe championship 36 16
6
WWE Undefeated undefeated 38 43
7
WWE Universe wwe 2k19 33 21
8
WWE SLAM: Card Trader mickie james 43 49
9
Wrestling Revolution 3D resulting 50 56
10
Wrestling Revolution wrestlers 48 6

These five keywords: “wwe”, “new york”, “new yorkers”, “ألاعب”, “jhon cena”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WWE”, “WWE Network”, “WWE SuperCard – Multiplayer Card Battle Game”, “WWE Mayhem”, “WWE Champions 2020”, “WWE Undefeated”, “WWE Universe”, “WWE SLAM: Card Trader”, “Wrestling Revolution 3D”, “Wrestling Revolution”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “rome”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “rome