"rolls" App Store Keywords Research Case | ASOTools
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"rolls" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “rolls” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sendit”, “bicep”, “harveys”, “word s”, “group”, “metrologia”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “rolls” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword rolls from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
rolls-royce 60 15 250+ 106
trolls world tour 51 41 249 189
trolls 50 30 249 87
cinnamon rolls 48 14 248 100
crunchrolls 46 30 250+ 210

The search volume of the core keyword rolls in Google App Store reached 45, its difficulty level reached 25, and the number of apps related to it reached 250+, among them, there are 95 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spiral Roll rroll 56 55
2
Color Roll 3D taupe colour 36 30
3
Ice Creamz Roll ice cream roll 38 17
4
ROLLS - Learn Rollerblading Tricks rollerblading 45 33
5
Perfect Roll Puzzle roll out 33 24
6
Ice Cream Roll fruit roll-up 31 30
7
Roll the Ball® - slide puzzle negligible 36 42
8
Rolls-Royce Trent 1000 rolls-royce availability app ≤5 30
9
Sushi Roll 3D - Cooking ASMR Game sushi roll 30 19
10
Ice Cream Rolls - Best stir-fried ice cream cara membuat es asap ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
spoty f 82 19 249 100
spotfyl 82 30 250+ 216
truxmap 80 68 250+ 246
irnb 80 30 248 231
leura mer 77 61 250+ 238

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
2
Spotify Kids kids music 31 15
3
Spotify - Music and Podcasts spotify music and podcasts 11 30
4
Spotify for Artists distrokid 46 33
5
Soundtrap Studio soundtrap 45 39
6
Spotify Stations: Streaming radio & music stations stations 39 46
7
Spotistats for Spotify music stats 17 15
8
Trending Viral Music Charts - SpotyTube music charts 16 16
9
SpotiQ - Sound Equalizer and Bass Booster spotify equalizer 17 13
10
Pandora - Streaming Music, Radio & Podcasts pandora 75 42

These five keywords: “spoty f”, “spotfyl”, “truxmap”, “irnb”, “leura mer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Spotify: Listen to new music, podcasts, and songs”, “Spotify Kids”, “Spotify - Music and Podcasts”, “Spotify for Artists”, “Soundtrap Studio”, “Spotify Stations: Streaming radio & music stations”, “Spotistats for Spotify”, “Trending Viral Music Charts - SpotyTube”, “SpotiQ - Sound Equalizer and Bass Booster”, “Pandora - Streaming Music, Radio & Podcasts”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “rolls”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “rolls