"bicep" App Store Keywords Research Case | ASOTools
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"bicep" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bicep” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “camel”, “unitedhealth”, “ip address”, “sneak peek”, “oslo”, “successful”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bicep” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bicep from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bicepts 48 34 250+ 169
biceps 48 18 250+ 81
biceps workout 41 12 250+ 101
bicep workouts 41 5 250+ 58
bicep curls 36 7 250+ 89

The search volume of the core keyword bicep in Google App Store reached 48, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 71 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Arm Workout - Biceps Exercise arm 50 54
2
Arm Exercises - Bicep, Tricep Blast 30 Day Workout triceps workout no equipment ≤5 4
3
Dumbbell Workout at Home - 30 Day Bodybuilding dumbbell 37 21
4
Biceps Workout Exercises bicep curls 36 7
5
Arm Workouts - Strong Biceps at Home boardy barn ≤5 30
6
Strong Arms in 30 Days - Biceps Exercise güçlü 7 20
7
Best Arm Fitness: Bicep, Tricep Upper Body Workout 手臂手术 ≤5 11
8
30 Day Arm Workout Challenge 30 day arm challenge 12 6
9
Arm Workouts - Biceps and Triceps Exercises arm coach - biceps, triceps ≤5 30
10
Triceps Workout Exercises triceps 46 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
work up 58 39 249 234
liam hemsworth 58 25 250+ 210
fitness 56 80 250+ 140
gym 55 72 250+ 79
workout 53 82 250+ 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Upwork for Freelancers up work 58 22
2
Home Workout - No Equipment fitness 56 80
3
WordUp Vocabulary describing words 39 10
4
Freelancer - Hire & Find Jobs freelancers 58 13
5
Female Fitness - Women Workout фитнес 36 22
6
Height Increase - Increase Height Workout, Taller hite 55 52
7
Fiverr: Find Any Freelance Service You Need fiverrr 65 24
8
My Shift Planner - Personal Shift Work Calendar shift planning 16 7
9
Six Pack in 30 Days - Abs Workout workout abs 50 11
10
Instawork Gigs & Jobs hirred 45 53

These five keywords: “work up”, “liam hemsworth”, “fitness”, “gym”, “workout”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Upwork for Freelancers”, “Home Workout - No Equipment”, “WordUp Vocabulary”, “Freelancer - Hire & Find Jobs”, “Female Fitness - Women Workout”, “Height Increase - Increase Height Workout, Taller”, “Fiverr: Find Any Freelance Service You Need”, “My Shift Planner - Personal Shift Work Calendar”, “Six Pack in 30 Days - Abs Workout”, “Instawork Gigs & Jobs”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bicep”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bicep