"rights" App Store Keywords Research Case | ASOTools

"rights" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “rights” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hightlight”, “mahjong‧”, “polemon go”, “big data”, “union bank”, “peaky blinders”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “rights” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword rights from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
brights 50 12 250+ 109
brightspace 48 47 250+ 213
brightspace purdue 39 43 249 213
bill of rights 34 7 250+ 37
brightside 32 43 249 224

The search volume of the core keyword rights in Google App Store reached 50, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 109 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Human Rights law order and civil rights ≤5 23
2
The U.S. Bill of Rights bill of rights 34 7
3
Know Your Rights know your rights 10 8
4
MobileLaw - Human Rights droits de l'homme 19 12
5
US Constitution Bill of Rights u.s. constitution and bill of rights ≤5 30
6
UN Human Rights the united nations office at geneva ≤5 30
7
HUMAN RIGHTS AND SOCIAL JUSTICE MISSION social justice 41 20
8
Human Rights Radio brekete family radio app ≤5 12
9
Know Your Rights know your rights usa ≤5 30
10
LEGAL RIGHTS ORGANIZATION eeoc ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
robomx 88 53 249 220
restaurants 87 30 250+ 165
nearest restaurants 87 17 250+ 111
toitsh 85 66 250+ 244
tubufy 80 69 249 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
OpenPath Mobile Access open paths 16 19
2
.R r 68 77
3
Ethan Gamer Land ethan 31 30
4
Super Salon beleza 31 25
5
Toca Kitchen 2 foods 77 35
6
Ultimate Cookie The Robloxe Swirl : World adventur rainbow ride ≤5 30
7
Adobe Acrobat Reader: PDF Viewer, Editor & Creator abodo reader 65 24
8
School of Chaos Online MMORPG online school 31 18
9
BEYBLADE BURST app blay blade 60 31
10
TapTower - Idle Building Game tap tower 7 18

These five keywords: “robomx”, “restaurants”, “nearest restaurants”, “toitsh”, “tubufy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “OpenPath Mobile Access”, “.R”, “Ethan Gamer Land”, “Super Salon”, “Toca Kitchen 2”, “Ultimate Cookie The Robloxe Swirl : World adventur”, “Adobe Acrobat Reader: PDF Viewer, Editor & Creator”, “School of Chaos Online MMORPG”, “BEYBLADE BURST app”, “TapTower - Idle Building Game”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “rights”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “rights