"republic" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “republic” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “stickers for whatsapp·”, “turkmenistan”, “gta 5 the game”, “chorizo”, “birthday quotes”, “arabic”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “republic” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword republic from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
banana republic 52 42 250+ 214
republics 46 3 250+ 30
republic services 44 37 248 177
republica dominicana 43 8 250+ 26
onerepublic 41 45 250+ 216

The search volume of the core keyword republic in Google App Store reached 39, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 24 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Republic republic wireless 17 34
2
Republic Services republic services 44 37
3
Republic TV – Live Breaking News republic tv 38 14
4
Republic Anywhere anywhere 30 54
5
Republic Bank Mobile Banking republic bank 35 11
6
Podcast Republic - Podcast Player & Podcast App podcast republic 7 15
7
Restricted Republic republics 46 3
8
Republic Wireless republic wireless 17 34
9
Republic Bank of Chicago republic bank of chicago 7 30
10
Republic Bank Business Mobile republic bank business mobile ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
actualité 72 39 250+ 140
actualites 72 18 250+ 145
n 70 85 250+ 94
новость 70 31 250+ 234
lanacional 68 30 249 242

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google News - Top world & local news headlines news 78 89
2
SmartNews: Local News Break smartnews 34 36
3
Opera News: Breaking Local & US Headlines новость 70 31
4
BFMTV - Actualités France et monde & alertes info bfm 55 26
5
Le Monde | Actualités en direct le monde 51 40
6
franceinfo : actualités et info en direct actualités françaises 45 17
7
Haystack News: Local & World TV News - Free haystack 31 31
8
L'Équipe - Sport en direct : foot, tennis, rugby.. l equipe 68 37
9
BFM Paris bfm paris en direct ≤5 23
10
Entertainment Home - Celebrity News & Gossip smacar ≤5 30

These five keywords: “actualité”, “actualites”, “n”, “новость”, “lanacional”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google News - Top world & local news headlines”, “SmartNews: Local News Break”, “Opera News: Breaking Local & US Headlines”, “BFMTV - Actualités France et monde & alertes info”, “Le Monde | Actualités en direct”, “franceinfo : actualités et info en direct”, “Haystack News: Local & World TV News - Free”, “L'Équipe - Sport en direct : foot, tennis, rugby..”, “BFM Paris”, “Entertainment Home - Celebrity News & Gossip”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “republic”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “republic