"recording app" App Store Keywords Research Case | ASOTools
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"recording app" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “recording app” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “emil”, “surprises”, “limpio”, “rock”, “san francisco”, “anime wallpaper”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “recording app” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword recording app from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
recording calls app 31 17 250+ 112
recording call app 31 16 250+ 113
recording apps 29 16 249 143
screen recording apps 27 13 250+ 108
call recording app 25 14 250+ 102

The search volume of the core keyword recording app in Google App Store reached 41, its difficulty level reached 18, and the number of apps related to it reached 249, among them, there are 144 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Recorder record 58 91
2
Samsung Voice Recorder voice recorder 53 59
3
Voice Recorder voice recording 48 14
4
Voice Recorder & Voice Memos - Voice Recording App audiofile – voice memos+notes ≤5 7
5
voice recorder - pro recorder prorecorder ≤5 14
6
Super Recorder-Free Voice Recorder+Sound Recording 录音 14 12
7
Screen Recorder & Video Recorder - XRecorder screen recorder 58 75
8
Smart Recorder – High-quality voice recorder recorders 30 19
9
Easy Voice Recorder grabacion de voz 38 16
10
Voice Recorder fairport convention 23 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
m 73 81 250+ 64
apinoide 72 65 250+ 237
tune 66 76 247 97
tunes 66 42 247 79
treucaller 66 31 250+ 167

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mobizen Screen Recorder - Record, Capture, Edit mobies 43 15
2
Messenger – Text and Video Chat for Free messenger 83 86
3
Mobizen Screen Recorder for SAMSUNG mobizen for samsung 9 14
4
M-Files m-files 21 27
5
Screen Recorder & Video Recorder - XRecorder screen recorder 58 75
6
M Master: Photo Video Maker with music for FREE m master app ≤5 5
7
MeetMe: Chat & Meet New People meetme 58 29
8
MapleStory M - Open World MMORPG nexon 43 40
9
Ceres M neoulentertainment ≤5 30
10
Minecraft minecraft 80 95

These five keywords: “m”, “apinoide”, “tune”, “tunes”, “treucaller”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Mobizen Screen Recorder - Record, Capture, Edit”, “Messenger – Text and Video Chat for Free”, “Mobizen Screen Recorder for SAMSUNG”, “M-Files”, “Screen Recorder & Video Recorder - XRecorder”, “M Master: Photo Video Maker with music for FREE”, “MeetMe: Chat & Meet New People”, “MapleStory M - Open World MMORPG”, “Ceres M”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “recording app”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “recording app