"race game" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “race game” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “institutes”, “analog”, “fitgirl”, “stihl chainsaw”, “pub”, “youtube music downloaded”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “race game” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword race game from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
race games 42 40 250+ 232
race car game 38 26 250+ 192
car race games 38 25 250+ 193
car race game 38 24 250+ 184
race race car game 38 21 250+ 181

The search volume of the core keyword race game in Google App Store reached 38, its difficulty level reached 38, and the number of apps related to it reached 250+, among them, there are 216 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hill Climb Racing carros 51 47
2
Fun Race 3D games for free 53 61
3
Extreme Car Driving Simulator car 68 100
4
Stock Car Racing r.a.c.e 50 36
5
Hot Wheels Unlimited hot wheel 55 33
6
Epic Race 3D obsacle 38 46
7
City Racing 2: Buy Super Car Pack with Only $1! 3d tiny car racing 2017 ≤5 30
8
Street Racing 3D juego de carritos de carrera 48 32
9
Real Racing 3 racingg 50 38
10
Asphalt 8: Airborne - Fun Real Car Racing Game للسيارات 43 36

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
robloxml 88 51 250+ 222
robloxen 88 24 250+ 145
ás 80 46 249 185
drivte 77 57 250+ 232
epix games 77 41 250+ 205

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
.R r 68 76
2
Skins for Roblox mettez-moi roblox ≤5 25
3
How to Draw Rblx Characters Step by Step zompiggy 9 31
4
Draw a Stickman: EPIC 3 draw a stickman: epic 3 15 27
5
Exploration Lite Craft padovano 39 55
6
Dan the Man: Action Platformer she's the man 43 41
7
Vlinder Doll - Dress up Games , Avatar Creator games dolls 26 10
8
slither.io game 70 100
9
Color Flashlight led lights 53 11
10
Vlinder Boy: Dress Up Your Own Character Avatar giltrap ≤5 30

These five keywords: “robloxml”, “robloxen”, “ás”, “drivte”, “epix games”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “.R”, “Skins for Roblox”, “How to Draw Rblx Characters Step by Step”, “Draw a Stickman: EPIC 3”, “Exploration Lite Craft”, “Dan the Man: Action Platformer”, “Vlinder Doll - Dress up Games , Avatar Creator”, “slither.io”, “Color Flashlight”, “Vlinder Boy: Dress Up Your Own Character Avatar”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “race game”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “race game