"canon" App Store Keywords Research Case | ASOTools
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"canon" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “canon” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “wallapaper”, “clock”, “big”, “girla”, “cumhuriyet”, “gloo”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “canon” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword canon from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
canon print 52 20 249 117
canon eos r 38 36 250+ 182
canon camera 38 19 249 129
canon d600 34 28 250+ 155
canonical 34 24 250+ 163

The search volume of the core keyword canon in Google App Store reached 56, its difficulty level reached 35, and the number of apps related to it reached 248, among them, there are 69 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Canon PRINT Inkjet/SELPHY print 52 69
2
Canon Camera Connect canon eos r 38 36
3
Canon Print Service canon mf3010 24 30
4
Canon PRINT Business canon print business 12 17
5
Canon Mini Print canon ivy 18 40
6
Canon cannon powershot 21 5
7
Canon Connect Station canon connect station ≤5 18
8
EOS Remote eos remote 9 20
9
Direct Print & Scan for Mobile cannon direct ≤5 13
10
image.canon canon image gateway 10 33

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
claras 66 47 250+ 222
gobale 62 52 250+ 229
camera 61 94 250+ 201
câmeras 61 34 250+ 229
câmera 61 33 250+ 206

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
HD Camera - Quick Snap Photo & Video taking picture 28 33
2
klarify - Pollen Count & Forecasts for Hayfever US pollen count 31 33
3
HD Camera carmera 61 33
4
HD Camera for Android câmera 61 33
5
Remini - Photo Enhancer remini 46 35
6
Mis Cuentas Claras mis cuentas claras 10 18
7
HD Camera camaraderie wala ≤5 30
8
HD Camera viii enfocada corredores ≤5 30
9
Fotogenic : Face & Body tune and Retouch Editor teeth whitener 45 17
10
Tumblr tumblr 68 45

These five keywords: “claras”, “gobale”, “camera”, “câmeras”, “câmera”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “HD Camera - Quick Snap Photo & Video”, “klarify - Pollen Count & Forecasts for Hayfever US”, “HD Camera”, “HD Camera for Android”, “Remini - Photo Enhancer”, “Mis Cuentas Claras”, “HD Camera”, “HD Camera”, “Fotogenic : Face & Body tune and Retouch Editor”, “Tumblr”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “canon”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “canon