"pub" App Store Keywords Research Case | ASOTools
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"pub" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pub” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “te amare”, “léa”, “kingman”, “crossword ·”, “puzzling”, “beat”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pub” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pub from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
pubg 80 54 250+ 108
؟ pubg 75 13 250+ 90
၊pubg 75 12 250+ 89
؛ pubg 75 12 250+ 83
။pubg 75 11 250+ 92

The search volume of the core keyword pub in Google App Store reached 61, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 17 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Publisher to PDF publisher 42 27
2
PUB to PDF Converter pub versiona ≤5 12
3
Publisher to PDF - Convert Publisher to PDF publisher to pdf converter 7 5
4
Publisher to Word Converter publisher to word ≤5 30
5
PUB to PDF Converter publisher to pdf 9 7
6
Publisher Expert publishare 45 30
7
PUBG MOBILE - Cyber Week pubg 80 54
8
Publisher to Image microsoft publisher viewer ≤5 30
9
PUB Gfx Tool Free???? for PUBG mobile pub gpubg 21 33
10
My Pub yates 21 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pubg 80 54 250+ 108
pung 75 51 249 221
quqg 75 48 249 226
pobji 75 40 249 209
p u b g 75 14 250+ 96

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PUBG MOBILE - Cyber Week pung 75 51
2
GFX Tool gfx tool 37 55
3
Guide for PUBG guide for pubg ≤5 11
4
FlashDog - GFX Tool for PUBG black dog 41 18
5
Guide for PUBG Mobile pubg throwables ≤5 23
6
PUB Gfx Tool Free???? for PUBG mobile pub gpubg 21 33
7
Emotes Viewer for PUBG (Cosmetics, Store and more) lulubox apk pubg mobile ≤5 26
8
Guide For PUBG MOBILE 2020 pubg mobile 11 mb game ≤5 21
9
Booster for PU Battlegounds - 60 FPS pubg lag fix पब जी मोबाइल बूस्टर ≤5 25
10
Name creator for pubg pubg names 41 10

These five keywords: “pubg”, “pung”, “quqg”, “pobji”, “p u b g”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PUBG MOBILE - Cyber Week”, “GFX Tool”, “Guide for PUBG”, “FlashDog - GFX Tool for PUBG”, “Guide for PUBG Mobile”, “PUB Gfx Tool Free???? for PUBG mobile”, “Emotes Viewer for PUBG (Cosmetics, Store and more)”, “Guide For PUBG MOBILE 2020”, “Booster for PU Battlegounds - 60 FPS pubg lag fix”, “Name creator for pubg”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pub”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pub