"qr-code scannen" App Store Keywords Research Case | ASOTools
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"qr-code scannen" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “qr-code scannen” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tiktok”, “bicycle games”, “dji osmo mobile 3”, “renner”, “eazy e”, “einstein bagels”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “qr-code scannen” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword qr-code scannen from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
qr-code scannen app ≤5 7 250+ 122
qr code scannen kostenlos ≤5 7 250+ 120
app zum qr code scannen ≤5 6 250+ 118
qr code scannen app ≤5 6 250+ 118
scannen qr code gratis ≤5 6 250+ 113

The search volume of the core keyword qr-code scannen in Google App Store reached 39, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 114 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
FREE QR Scanner: Barcode Scanner & QR Code Scanner qpr code 61 12
2
QR & Barcode Reader upc 38 24
3
QR Code Scanner & Reader - QR Generator Free scan q r code 56 13
4
QR & Barcode Scanner - QR Code Reader, QR Scanner bar scan 36 9
5
QR & Barcode Scanner qr/code 61 12
6
Free QR code Scanner app ernstings family 55 50
7
QR code reader qr decoder 12 30
8
QR Code Leader Barcode Scanner cobrar por qr code ≤5 5
9
FREE QR Barcode Scanner: QR Scanner/QR Code Reader qrs reader 34 30
10
QR Code Reader & Barcode Scanner - free, no ads bearcode ≤5 28

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fastest 68 65 250+ 63
qr co 61 63 250+ 116
qr/code 61 12 250+ 117
qpr code 61 12 250+ 114
qr code 57 61 250+ 115

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
FastestVPN - Best VPN With Privacy & Security fastest vpn 26 20
2
FAST Speed Test www.fast.com 60 35
3
Fastest QRcode & Barcode Scanner- QRcode Generator fastest barcode and qr code scanner 2020 ≤5 5
4
IPVanish VPN: The Fastest VPN ip 58 68
5
PandaVPN Pro - Fastest, Private, Secure VPN Proxy black panda 18 30
6
Free VPN Tomato | Fastest Free Hotspot VPN Proxy tomatoes 51 9
7
Net Optimizer | Optimize Your Internet Speed optimizing 36 24
8
Thunder VPN - A Fast , Unlimited, Free VPN Proxy vpns 65 36
9
IDM+: Fastest Music, Video, Torrent Downloader video indirme programi youtube türkçe ≤5 3
10
Flashlight – Fastest LED Torch nvc雷士照明 ≤5 30

These five keywords: “fastest”, “qr co”, “qr/code”, “qpr code”, “qr code”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “FastestVPN - Best VPN With Privacy & Security”, “FAST Speed Test”, “Fastest QRcode & Barcode Scanner- QRcode Generator”, “IPVanish VPN: The Fastest VPN”, “PandaVPN Pro - Fastest, Private, Secure VPN Proxy”, “Free VPN Tomato | Fastest Free Hotspot VPN Proxy”, “Net Optimizer | Optimize Your Internet Speed”, “Thunder VPN - A Fast , Unlimited, Free VPN Proxy”, “IDM+: Fastest Music, Video, Torrent Downloader”, “Flashlight – Fastest LED Torch”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “qr-code scannen”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “qr-code scannen