"pure" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “pure” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hakuna matata”, “online. games”, “motives”, “fahrrad”, “fpt”, “freddys five nights”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “pure” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword pure from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
ap k pure 72 17 249 99
apkpure 61 40 249 195
purepeople 53 51 249 227
share it apkpure 50 12 249 81
purest 46 54 250+ 243

The search volume of the core keyword pure in Google App Store reached 49, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 43 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
PURE Hookup 🌶 anonymous chat 💋 dating, flirt 18+ doublelist 48 18
2
Pure Chat - Live Website Chat pure chat 14 23
3
Pure Web Browser-Ad Blocker,Video Download,Private private web browser ad block ≤5 30
4
Pure Connect jongo 16 34
5
PURE 360 Lifestyle pure 360 lifestyle 7 29
6
PureFlix (Android TV) pureflix (android tv) t ≤5 25
7
Pure Icon Pack: Minimalist & Colorful & Clean 轻语 ≤5 17
8
FWB Hookup App to Hook up NSA Dating Finders: Xwoo fwb 40 15
9
PURE™ Mobile Back Office genesis pure inc ≤5 30
10
Pure Home mpk pure home ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
niscord 83 57 249 224
فهيسبوك 80 68 250+ 245
baaduu 80 53 249 223
badoool 80 47 250+ 235
dabooo 80 35 250+ 196

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Discord - Talk, Video Chat & Hang Out with Friends iscord 83 55
2
Minecraft minecraft 80 95
3
TextNow: Free Texting & Calling App text now 68 30
4
MeetMe: Chat & Meet New People meetme 58 28
5
Text Free: Free Text Plus Call pringer 60 46
6
Clash of Clans gamesaa 75 68
7
Google Voice google voice 66 24
8
Hangouts hangouts 68 27
9
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
10
Amino: Communities and Chats amimo tv 60 16

These five keywords: “niscord”, “فهيسبوك”, “baaduu”, “badoool”, “dabooo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Discord - Talk, Video Chat & Hang Out with Friends”, “Minecraft”, “TextNow: Free Texting & Calling App”, “MeetMe: Chat & Meet New People”, “Text Free: Free Text Plus Call”, “Clash of Clans”, “Google Voice”, “Hangouts”, “Twitch: Livestream Multiplayer Games & Esports”, “Amino: Communities and Chats”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “pure”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “pure