"prank caller" App Store Keywords Research Case | ASOTools
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"prank caller" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “prank caller” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “shiv sena”, “finger print”, “wisconsin”, “online courses free”, “bi weekly”, “мимимишки”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “prank caller” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword prank caller from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
fake call prank caller ≤5 2 250+ 51
prank caller id ≤5 30 249 85
prank caller app ≤5 30 249 68
no caller id app prank ≤5 7 250+ 124
who's calling fake caller prank phone call ≤5 3 250+ 69

The search volume of the core keyword prank caller in Google App Store reached 37, its difficulty level reached 4, and the number of apps related to it reached 250+, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
PRANK DIAL - Prank Call App prank call 42 23
2
Prank Call prank apps call 14 3
3
Prank Call Voice Changer App By Ownage Pranks 😂 ownage pranks 28 44
4
Call Voice Changer Allogag - Prank calls call voice changer 24 15
5
Fake call - prank fake call 35 43
6
Prank Calls & Dials ???? By Prankyapp juasapp - scherzi telefonici gratis italiano ≤5 23
7
Fake Caller Id, Fake Call, Prank Call App fake caller id 27 15
8
JokesPhone - Joke Calls jokesphone 16 20
9
Fake Caller ID free - prank call App fake caller id free ≤5 8
10
Donald Trump Prank Call trump donald trump 14 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
marcar 82 39 250+ 207
donald trumpit 75 11 249 53
addison rae 68 47 250+ 121
trúe caller 66 15 249 91
turecaller's 66 30 250+ 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fake Call Santa - Call Santa Claus You callsanta 19 3
2
Contacts+ telefonen 53 44
3
Fake call police - prank police call 20 7
4
Answer call from Santa Claus (prank) звонок настоящему деду морозу ≤5 6
5
Theme for ExDialer MIUI Light micontact ≤5 30
6
Contacts, Dialer and Phone by Facetocall telefon bimbit ≤5 22
7
Dialer, Phone, Call Block & Contacts by Simpler phone cal 50 34
8
Call From Funny Show Simulator show show 60 12
9
Coffin Dance Fake Call joni galindo ≤5 30
10
Dialpad dialing 38 8

These five keywords: “marcar”, “donald trumpit”, “addison rae”, “trúe caller”, “turecaller's”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fake Call Santa - Call Santa Claus You”, “Contacts+”, “Fake call police - prank”, “Answer call from Santa Claus (prank)”, “Theme for ExDialer MIUI Light”, “Contacts, Dialer and Phone by Facetocall”, “Dialer, Phone, Call Block & Contacts by Simpler”, “Call From Funny Show Simulator”, “Coffin Dance Fake Call”, “Dialpad”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “prank caller”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “prank caller