"power house" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “power house” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “air force base”, “knowledge is power”, “nearpod”, “recording call”, “supermarket”, “modded apk”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “power house” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword power house from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
atherton house of power ≤5 27 250+ 246
power house wala game ≤5 17 250+ 179
power house game ≤5 13 250+ 154
power house ka number ≤5 11 250+ 129
power house camera ≤5 9 249 120

The search volume of the core keyword power house in Google App Store reached 36, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 100 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Powerhouse Gym powerhouse gym 26 43
2
PowerSchool Mobile powerschool 62 40
3
Power House power house app ≤5 5
4
Balance - Power grid elettricità 12 9
5
Nuclear Power Reactor inc - indie atom simulator nuclear 41 40
6
Power House Taekwondo power house app ≤5 5
7
Power Cut or Power Outage Activities Game electricals game 14 14
8
Power Apps power apps 41 10
9
Distribuční soustava 3D centrale idroelettrica ≤5 21
10
PowerHouse Bike velocomp ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pentireste 87 51 250+ 230
cideo 85 45 250+ 233
office.365 83 30 248 133
gnaes 75 64 250+ 246
agames 75 53 250+ 214

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
أفكار منزلية بسيطة 2021 اشغال يدوية 21 4
2
Test prep. for CompTIA PenTest+ PT0-001. PRO pentest+ pt0-001 ≤5 30
3
Test prep. for CompTIA PenTest+ PT0-001 pentest+ pt0-001 ≤5 30
4
CompTIA® Network+ Practice Test network + comptia 19 30
5
Mini Metro mini metro 27 27
6
PrinterOn Print Service printeron print service ≤5 10
7
Five Below five below 52 36
8
Best Fiends - Free Puzzle Game best friends 51 48
9
We Heart It we heart it 46 54
10
Learn Korean - 15,000 Words 15 000 33 30

These five keywords: “pentireste”, “cideo”, “office.365”, “gnaes”, “agames”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “أفكار منزلية بسيطة 2021”, “Test prep. for CompTIA PenTest+ PT0-001. PRO”, “Test prep. for CompTIA PenTest+ PT0-001”, “CompTIA® Network+ Practice Test”, “Mini Metro”, “PrinterOn Print Service”, “Five Below”, “Best Fiends - Free Puzzle Game”, “We Heart It”, “Learn Korean - 15,000 Words”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “power house”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “power house