"air force base" App Store Keywords Research Case | ASOTools
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"air force base" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “air force base” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “lodge”, “crossy roa”, “kitchen cabinets”, “propagandas”, “continent map”, “ova”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “air force base” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword air force base from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
andrews air force base 18 11 250+ 89
keesler air force base 11 20 249 150
idle air force base 11 19 250+ 159
dover air force base 11 15 249 116
kirtland air force base 6 33 250+ 246

The search volume of the core keyword air force base in Google App Store reached 34, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 127 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Idle Air Force Base andrews air force base 18 11
2
Air Galaxy Striker X - Arcade Sky Force Battle air force one 55 24
3
Kirtland Air Force Base kirtland air force base 6 33
4
Indian Air Force: A Cut Above [DISHA - IAF HQ] acut above 26 39
5
Operation Morning Glory morning glory 46 43
6
Columbus Air Force Base columbus air force base ≤5 30
7
Air Force PT Test - USAF PT Calculator air force pt test 12 7
8
Eglin Air Force Base eglin air force base ≤5 30
9
Idle Army Base: Tycoon Game amry 36 16
10
Aim High Air Force airforce 60 19

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
convid19 87 32 246 159
espoty fay 82 60 249 230
spotify 82 45 249 89
spodifi 82 43 250+ 187
spoti 82 43 250+ 87

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
COVID Symptom Study rachel zoe 41 53
2
COVID-19! - The current spread of disease conoravirus 90 19
3
Coronavírus - SUS ncov2019 ≤5 25
4
NHS COVID-19 cronovirus 90 49
5
COVID Tracker Ireland cornavirus tracker ≤5 5
6
COVID Alert cobid 19 31 6
7
COVID-19 corona update live district wise karnataka ≤5 20
8
COVID Alert South Africa south africa 34 56
9
COVIDWISE coronavirustracker 43 54
10
NZ COVID Tracer buriram healthy passport ≤5 25

These five keywords: “convid19”, “espoty fay”, “spotify”, “spodifi”, “spoti”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “COVID Symptom Study”, “COVID-19! - The current spread of disease”, “Coronavírus - SUS”, “NHS COVID-19”, “COVID Tracker Ireland”, “COVID Alert”, “COVID-19”, “COVID Alert South Africa”, “COVIDWISE”, “NZ COVID Tracer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “air force base”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “air force base