"poker hands" App Store Keywords Research Case | ASOTools
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"poker hands" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “poker hands” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pferde”, “catholic”, “mcqueen”, “remote”, “apple podcasts”, “paisajes hermosos”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “poker hands” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword poker hands from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
poker hands calculator 11 5 250+ 70
poker hands tools ≤5 30 250+ 76
poker hands trainer ≤5 30 249 78
casino video poker with multiple hands ≤5 5 250+ 94
poker hands guide ≤5 5 250+ 94

The search volume of the core keyword poker hands in Google App Store reached 50, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Poker Hands poker hands guide ≤5 5
2
Poker Hands and Combinations комбинации покера 34 8
3
Poker Hands ysapps ≤5 30
4
Poker Hands - Learn Poker FREE poker hands - learn poker ≤5 30
5
Poker Hands Pro: Card Strength holdem hand strength ≤5 30
6
Poker Hands poker hands ranking ≤5 30
7
Poker Calculator poker calculator 17 8
8
Poker Trainer - Poker Training Exercises poker trainer 11 9
9
Poker Hands Helper poker hands guide ≤5 5
10
ATHYLPS - Poker Outs, Poker Odds, Poker Trainer игра в покер обучение ≤5 5

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
unibet 65 21 249 132
alexis texas 58 46 249 213
poker 56 82 250+ 128
texas 56 73 250+ 69
eurous 56 57 248 239

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sports Betting Game - BETUP betplay 68 33
2
DraftKings - Daily Fantasy Football for Cash draft kingd 53 31
3
PokerStars: Free Poker Games with Texas Holdem pokerstara 53 19
4
BetMines Free Football Betting Tips & Predictions aposta esportiva 41 9
5
Poker Online: Texas Holdem & Casino Card Games pokerqq online 38 17
6
Mobile Bonus for 888 Club 888 42 35
7
bet FREE - Bets soccer and more Sports Tipster Top unibet sports app voetbal ≤5 25
8
FanDuel - Daily Fantasy Sports: Fantasy leagues fanduel 57 43
9
NetBet.net - Play Online Casino Games, Free Slots bet365 casino 36 25
10
Rivers Casino Pittsburgh rivers casino 35 30

These five keywords: “unibet”, “alexis texas”, “poker”, “texas”, “eurous”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sports Betting Game - BETUP”, “DraftKings - Daily Fantasy Football for Cash”, “PokerStars: Free Poker Games with Texas Holdem”, “BetMines Free Football Betting Tips & Predictions”, “Poker Online: Texas Holdem & Casino Card Games”, “Mobile Bonus for 888 Club”, “bet FREE - Bets soccer and more Sports Tipster Top”, “FanDuel - Daily Fantasy Sports: Fantasy leagues”, “NetBet.net - Play Online Casino Games, Free Slots”, “Rivers Casino Pittsburgh”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “poker hands”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “poker hands