"mcqueen" App Store Keywords Research Case | ASOTools
×

"mcqueen" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mcqueen” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “passpartout”, “snsd”, “vyond”, “cowboy game”, “altice”, “urologia”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mcqueen” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mcqueen from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
alexander mcqueen 46 39 250+ 207
lighting mcqueen 46 19 250+ 157
lighten mcqueen 46 15 250+ 154
lightning mcqueen 41 22 250+ 178
lightening mcqueen 34 16 250+ 159

The search volume of the core keyword mcqueen in Google App Store reached 39, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 163 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
McQueen and Friends Racing Cars & Monster Trucks mecqueen 48 42
2
Ultimate Lightning McQueen™ lighting mcqueen 46 19
3
McQueen Drift Cars 3 - Super Car Race cars 3 games 12 17
4
McQueen Coloring Book şimşek mcqueen puzzle ≤5 11
5
Superhero McQueen Vertigo race : new lightning car rayo mcqueen games ≤5 12
6
McQueen Super Cars Parking School carros velozes como relâmpago ≤5 8
7
McQueen Racing Track Highway Traffic Monster Truck hiway trac ≤5 6
8
Jungle Car Adventure for Mcqueen mcqueen runner ≤5 30
9
Flappy McQueen SUPERHERO: Super New Lightning CAR lightning mcqueen radiator springs ≤5 25
10
Superhero car racing: extreme speed stunts superhero car racing extreme speed stunts ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
mineuraft 78 30 250+ 234
teams 76 57 249 80
car 68 100 250+ 223
lamborgini 68 13 249 91
fondos de pantays 68 30 250+ 167

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
PJ Masks™: Hero Academy bananas in pyjamas 23 34
2
Minecraft minecraft 80 95
3
Messenger Kids – The Messaging App for Kids messenger kids 50 22
4
Skinseed for Minecraft minecratfs 78 30
5
Toca Kitchen 2 foods 77 38
6
slither.io game 70 100
7
Eerskraft mieniecraft 78 46
8
Boys Skins For Minecraft PE mimecraft skins 61 10
9
World Building Craft world building 26 22
10
Block Craft 3D: Building Simulator Games For Free micraff 78 30

These five keywords: “mineuraft”, “teams”, “car”, “lamborgini”, “fondos de pantays”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “PJ Masks™: Hero Academy”, “Minecraft”, “Messenger Kids – The Messaging App for Kids”, “Skinseed for Minecraft”, “Toca Kitchen 2”, “slither.io”, “Eerskraft”, “Boys Skins For Minecraft PE”, “World Building Craft”, “Block Craft 3D: Building Simulator Games For Free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mcqueen”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mcqueen