"plague" App Store Keywords Research Case | ASOTools
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"plague" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “plague” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “dayz map”, “rimote”, “d o o m”, “billi”, “death race”, “flight simulator”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “plague” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword plague from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
plague doctor 46 34 249 183
bubonic plague 45 27 249 159
plagued 45 23 250+ 140
plagues 45 19 249 125
plague inc 34 36 250+ 202

The search volume of the core keyword plague in Google App Store reached 42, its difficulty level reached 43, and the number of apps related to it reached 249, among them, there are 168 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Plague Inc. pademic 51 35
2
X-CORE. Galactic Plague. strategy games 40 43
3
Bio Inc - Biomedical Plague and rebel doctors. nio inc 26 40
4
Virus Plague: Pandemic Madness biochemical warfare 18 37
5
Plague Inc: Scenario Creator scenario 33 20
6
Idle Plague plague defense 6 30
7
Rebel Inc. insurgents 45 42
8
DEAD PLAGUE: Zombie Outbreak infected wars 2013 ≤5 23
9
Mask of the Plague Doctor plague doctor 46 34
10
Invaders Inc. - Alien Plague FREE invaders inc alien plague ≤5 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
y tuber 100 30 250+ 173
tatget 82 20 250+ 107
targer 82 19 250+ 105
ggamess 75 60 250+ 240
youtuber 74 53 250+ 110

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
????Tuber Simulator Idle 2020: Business Tycoon Games hypebeast games ≤5 30
2
Tuber Tools - Grow Your Channel Easily lucky youtube tools ≤5 30
3
Idle Streamer! streamer 49 49
4
YouTube Kids youtoubu 100 30
5
Idle Tuber ssundee 38 45
6
Clicker Tube - Tuber Story tube clicker 11 16
7
How to become a Youtuber — Guide for YouTube appli pour être youtubeur ≤5 12
8
YouTube TV - Watch & Record Live TV yo utibe 100 30
9
Jutub Clicker - Tuber Tycoon money tube clicker ≤5 30
10
Tubers Clicker симулятор жизни ютубера кликер ≤5 17

These five keywords: “y tuber”, “tatget”, “targer”, “ggamess”, “youtuber”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “????Tuber Simulator Idle 2020: Business Tycoon Games”, “Tuber Tools - Grow Your Channel Easily”, “Idle Streamer!”, “YouTube Kids”, “Idle Tuber”, “Clicker Tube - Tuber Story”, “How to become a Youtuber — Guide for YouTube”, “YouTube TV - Watch & Record Live TV”, “Jutub Clicker - Tuber Tycoon”, “Tubers Clicker”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “plague”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “plague