"engagement ring" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “engagement ring” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “square up”, “scotia”, “tom hanks”, “mr meat”, “zürich”, “дерева”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “engagement ring” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword engagement ring from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
engagement rings 43 4 250+ 17
vintage engagement rings 22 11 250+ 70
affordable engagement rings 18 12 250+ 76
engagement ring finder ≤5 12 250+ 127
tiffany & co. engagement ring finder ≤5 24 249 231

The search volume of the core keyword engagement ring in Google App Store reached 37, its difficulty level reached 8, and the number of apps related to it reached 250+, among them, there are 20 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Vow Engagement Ring Finder engage ring 58 12
2
Engagement Rings Wedding Rings engagement rings 43 4
3
Ring Designs - Gold & Diamond Rings Pictures 2020 anillo de compromiso 46 18
4
engagement rings american swiss catalogue ≤5 30
5
Engagement Rings anillos de compromiso 46 14
6
1000 Engagement Ring Models engagement ring finder ≤5 12
7
Wedding Ring Designs | Couple Ring Jewelry couple rings online shopping ≤5 30
8
Custom Engagement ring rings unlimited ≤5 10
9
Diamond Engagement Rings diamond rings 46 3
10
Engagement Rings for Couple anillos de compromiso 46 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pandora 75 42 249 137
pardora 73 46 250+ 208
pamdora 73 39 249 187
kate middleton 60 33 250+ 193
engage ring 58 12 250+ 65

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pandora - Streaming Music, Radio & Podcasts pandor 73 49
2
Pandora Music for TV p 73 80
3
Free Panorama Music & Radio Stations pandora.com/roku 7 1
4
Pandora® Radio for Google TV pandora for artists 9 19
5
Jewelry for Pandora pandora jewelry 48 43
6
Free Panreda - Music & Radio Stations pandro 73 47
7
Free Pandroa Music & Radio Stations pandora offline ≤5 16
8
Pandora since2006 ≤5 29
9
Free Music & Streaming - Radio pandora - streaming music radio u0026 podcasts ≤5 9
10
Music & Radio Panranoa Free subscriptions cancel pandora ≤5 30

These five keywords: “pandora”, “pardora”, “pamdora”, “kate middleton”, “engage ring”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pandora - Streaming Music, Radio & Podcasts”, “Pandora Music for TV”, “Free Panorama Music & Radio Stations”, “Pandora® Radio for Google TV”, “Jewelry for Pandora”, “Free Panreda - Music & Radio Stations”, “Free Pandroa Music & Radio Stations”, “Pandora”, “Free Music & Streaming - Radio”, “Music & Radio Panranoa Free”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “engagement ring”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “engagement ring