"nwes" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “nwes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “jumi”, “wallpaper cute”, “google play”, “reading”, “pokemon go”, “sunsets”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “nwes” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword nwes from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sunwest 16 39 249 231
sunwest bank 9 33 249 233
sunwest credit union 9 33 249 230
discount me in by goldenwest ≤5 30 250+ 82
sunwest bank mobile token ≤5 30 248 236

The search volume of the core keyword nwes in Google App Store reached 55, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 175 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Opera News: Breaking Local & US Headlines новость 70 31
2
TMZ tmz 56 45
3
Dailyhunt - 100% Indian App for News & Videos thatstamil 60 19
4
BFM Paris bfm paris en direct ≤5 23
5
Sputnik sputnik 63 29
6
BlazeTV the blaze 43 13
7
Haystack News: Local & World TV News - Free haystack 31 32
8
Entertainment Home - Celebrity News & Gossip smacar ≤5 30
9
Aaj Tak Live TV News - Latest Hindi India News App aaj tak live 58 20
10
NDTV India Hindi News ndtv live 43 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
weather 89 100 250+ 187
погоду 88 32 250+ 194
погоды 88 31 250+ 194
погода 88 30 250+ 190
bbcnews 87 28 250+ 156

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
The Weather Channel weather this week 50 21
2
Weather Forecast & Accurate Local Weather & Alerts amindi 27 20
3
Weather Forecast - Accurate and Radar Maps vedur 19 14
4
Weather forecast wheather 100 33
5
Weather Forecast & Snow Radar: The Weather Channel wather 100 31
6
AccuWeather: Live weather radar & local forecast погоду 88 32
7
Weather by WeatherBug: Live Radar Map & Forecast wearthe 100 31
8
1Weather : Forecasts, Widgets, Snow Alerts & Radar iweather 62 22
9
Weather & Widget - Weawow wiwow 43 50
10
Weather forecast previsão do tempo 82 30

These five keywords: “weather”, “погоду”, “погоды”, “погода”, “bbcnews”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “The Weather Channel”, “Weather Forecast & Accurate Local Weather & Alerts”, “Weather Forecast - Accurate and Radar Maps”, “Weather forecast”, “Weather Forecast & Snow Radar: The Weather Channel”, “AccuWeather: Live weather radar & local forecast”, “Weather by WeatherBug: Live Radar Map & Forecast”, “1Weather : Forecasts, Widgets, Snow Alerts & Radar”, “Weather & Widget - Weawow”, “Weather forecast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “nwes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “nwes