"news updates" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “news updates” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tickets”, “esposito”, “sustain”, “carl's jr”, “streamer”, “nagaland state lottery”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “news updates” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword news updates from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
world news updates 12 12 250+ 126
news updates pakistan 12 7 250+ 95
news updates telugu 12 5 250+ 71
sports news updates ≤5 12 250+ 137
reddit top news trending memes u0026 crypto updates ≤5 20 247 179

The search volume of the core keyword news updates in Google App Store reached 39, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 202 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google News - Top world & local news headlines news 78 89
2
CNN Breaking US & World News cnn 72 27
3
NBC News: Breaking News, US News & Live Video 24th news 65 21
4
News Break: Local Breaking Stories & US Headlines new 87 100
5
AP News ap 51 64
6
SmartNews: Local News Break smartnews 34 36
7
News Home: Breaking News, Local & World News Today dolay tudey 65 58
8
Opera News: Breaking Local & US Headlines mnews 87 30
9
US Breaking News: Latest Local News & Breaking huey lewis and the news 26 30
10
Flipboard - Latest News, Top Stories & Lifestyle naticias 70 29

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
oogle 100 86 247 208
faceb 100 79 250+ 240
googl 100 79 247 187
giamail 100 74 250+ 247
ficpok 100 72 250+ 245

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google googl 100 79
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Go: A lighter, faster way to search googul 100 48
4
Google Drive googledi 85 49
5
Google Fit: Health and Activity Tracking fit 51 69
6
Google Earth eather 100 96
7
Google Play Games p l a y s t o r e 80 54
8
Google Meet goigle meets 83 57
9
Google app for Android TV favortie 53 55
10
Google Voice google voice 66 25

These five keywords: “oogle”, “faceb”, “googl”, “giamail”, “ficpok”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Go: A lighter, faster way to search”, “Google Drive”, “Google Fit: Health and Activity Tracking”, “Google Earth”, “Google Play Games”, “Google Meet”, “Google app for Android TV”, “Google Voice”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “news updates”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “news updates