"robin hood" App Store Keywords Research Case | ASOTools
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"robin hood" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “robin hood” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “shiatsu”, “yoga poses”, “tao bao”, “free play games”, “tendering”, “tune for ukulele”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “robin hood” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword robin hood from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
robin hood stock 34 13 249 126
robin hood trading 26 13 249 125
robin hood app 22 10 249 123
robin hood mischief in sherwood 9 29 249 216
robin hood crypto 6 24 249 204

The search volume of the core keyword robin hood in Google App Store reached 49, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 139 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Robinhood - Investment & Trading, Commission-free robinhood 61 21
2
Robin Hood Legends – A Merge 3 Puzzle Game robin hood mischief in sherwood 9 29
3
Robin Hood Network robin hood network ≤5 26
4
Robin Hood: The Prince robin hood games kid zone ≤5 18
5
Assassin Archer - Modern Day Robin Hood robin games ≤5 23
6
Robin Hood Energy robin hood energy ≤5 30
7
Robin Hood اساطير روبن هود بدون نت ≤5 22
8
Robin Hood quero jogo do robin hood gamer ≤5 25
9
Who Was The Real Robin Hood? robin hood mischief in sherwood 9 29
10
Stickman Robin Hood sherwood war of heroes: robin hood edition ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
robloxee 88 45 250+ 199
roblokcs 88 38 250+ 189
rovloxx 88 30 250+ 219
hope depot 87 33 250+ 169
home deopt 87 32 250+ 162

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Roblox roblocxx 88 63
2
Denis daily adventure for robloxes obby game denis daily 24 33
3
Strong Granny - Win Robux for Roblox platform robuxy 68 41
4
New jailbreak rblox mod Jail Break escape gamer cupu official 9 32
5
Ryan's escape obby roblx subway ryan toys review roblox ≤5 15
6
Escape Grandma Obby obby 26 35
7
Crazy Grandma house Cookie Mod crazy cookie world story ≤5 30
8
PAC-MAN 256 - Endless Maze pac man 256 24 23
9
Crazy cookie swirl c mod rblox cel mai uşor obby din roblox ≤5 24
10
Mod Piggy Infection Instructions (Unofficial) 돼지저금통 게임 ≤5 26

These five keywords: “robloxee”, “roblokcs”, “rovloxx”, “hope depot”, “home deopt”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Roblox”, “Denis daily adventure for robloxes obby game”, “Strong Granny - Win Robux for Roblox platform”, “New jailbreak rblox mod Jail Break escape”, “Ryan's escape obby roblx subway”, “Escape Grandma Obby”, “Crazy Grandma house Cookie Mod”, “PAC-MAN 256 - Endless Maze”, “Crazy cookie swirl c mod rblox”, “Mod Piggy Infection Instructions (Unofficial)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “robin hood”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “robin hood