"mountain bike" App Store Keywords Research Case | ASOTools
×

"mountain bike" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mountain bike” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “kurti design”, “thundering”, “char”, “elgato”, “students”, “cmos”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mountain bike” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mountain bike from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mountain biker 35 9 250+ 84
mountain bike trails near me 31 6 250+ 80
mountain bike trails 28 6 250+ 67
mountain bike tracker 26 13 250+ 127
downhill mountain bike 20 9 250+ 95

The search volume of the core keyword mountain bike in Google App Store reached 47, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 79 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
MTB Project mtb 41 33
2
Mountain Bike Xtreme trinx bike 26 25
3
Bike Mayhem Free cycle gear 38 12
4
Bike Unchained 2 unchained 24 34
5
MTB Hill Bike Rider bike cycle 28 9
6
Shred! Downhill Mountainbiking dissenters 48 41
7
Xtreme Mountain Bike Downhill Racing - Offroad MTB downhill mountain bike racer ≤5 6
8
Mountain Bike Freeride mountain bike free ride games ≤5 5
9
Mountain Biking Downhill - Offroad Bike Stunt 2020 downhill biking 14 7
10
Komoot — Cycling, Hiking & Mountain Biking Maps komotoo 50 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
speed meter 63 39 250+ 106
strava 61 27 250+ 127
under armour 60 33 249 209
jimart 58 60 250+ 244
bmx 57 66 250+ 61

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Internet Speed Meter Lite internet speed 59 62
2
Internet speed test Meter- SpeedTest Master speed testers 90 11
3
Speedometer - Car distance monitor or speed meter velocidad de carros ≤5 9
4
GPS Speedometer: Speed Tracker, distance meter kph 24 10
5
GPS Speedometer : Odometer and Speed Tracker App velocidade 33 18
6
Internet Speed Meter इंटरनेट स्पीड मीटर एप्स ≤5 5
7
DigiHUD Speedometer speedo 36 51
8
Speed Indicator - Network Speed - Monitoring Meter network speed 22 13
9
NetSpeed Indicator: Internet Speed Meter netspeed 37 20
10
Speedometer speedometer» 47 4

These five keywords: “speed meter”, “strava”, “under armour”, “jimart”, “bmx”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Internet Speed Meter Lite”, “Internet speed test Meter- SpeedTest Master”, “Speedometer - Car distance monitor or speed meter”, “GPS Speedometer: Speed Tracker, distance meter”, “GPS Speedometer : Odometer and Speed Tracker App”, “Internet Speed Meter”, “DigiHUD Speedometer”, “Speed Indicator - Network Speed - Monitoring Meter”, “NetSpeed Indicator: Internet Speed Meter”, “Speedometer”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mountain bike”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mountain bike