"energy" App Store Keywords Research Case | ASOTools
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"energy" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “energy” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “editor pdf”, “zee news hindi”, “puzzle jigsaw”, “temple ru”, “obligaciones”, “siglo 21”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “energy” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword energy from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
duke energy 51 26 245 140
excel energy 46 31 248 163
dominion energy 44 47 250+ 212
xcel energy 44 47 248 218
consumers energy 42 40 248 189

The search volume of the core keyword energy in Google App Store reached 42, its difficulty level reached 60, and the number of apps related to it reached 250+, among them, there are 37 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Energy: Anti Stress Loops anergy 18 28
2
Entergy ebergy 50 24
3
Reactor ☢️ - Idle Manager- Energy Sector Tycoon power plant 39 15
4
Energy Ring - Galaxy S10/e/5G/+ battery indicator! 에너지링 s10 ≤5 23
5
Energy Joe static shock 33 36
6
Energy Ring - General Edition! rings power ≤5 30
7
Energy Bar - A pulsating Battery indicator! energy bar 21 14
8
Energy الطاقة الكامنة ≤5 7
9
NV Energy nv energy 36 48
10
Energy Ring - S20/5G/Ultra/+ battery indicator! energy ring - s20/5g/ultra/+ battery indicator ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
football scorer 65 21 250+ 128
scote 61 45 250+ 211
scorer 61 37 250+ 38
ring 60 71 250+ 37
soperman 60 19 250+ 150

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Soccer Scores - FotMob futmob24 66 30
2
Football Live Scores football socres 65 25
3
Soccer Scores and Sports Livescore - SofaScore soccer scores live 88 15
4
LiveScore: Live Sports Scores soccer live scores 88 15
5
Score! Hero score hero 40 31
6
All Goals - Football Live Scores all scores live 34 30
7
theScore: Live Sports Scores, News, Stats & Videos scote 61 45
8
Score! Match esccore 51 57
9
Goal Live Scores live goal 36 13
10
BeSoccer - Soccer Live Score vsoccer 58 30

These five keywords: “football scorer”, “scote”, “scorer”, “ring”, “soperman”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Soccer Scores - FotMob”, “Football Live Scores”, “Soccer Scores and Sports Livescore - SofaScore”, “LiveScore: Live Sports Scores”, “Score! Hero”, “All Goals - Football Live Scores”, “theScore: Live Sports Scores, News, Stats & Videos”, “Score! Match”, “Goal Live Scores”, “BeSoccer - Soccer Live Score”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “energy”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “energy