"mice" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “mice” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “приват 24”, “bnp paribas”, “lego ninjago”, “rabindra sangeet”, “amsterdam”, “clash of clans”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “mice” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword mice from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
comiceria virtual 77 57 249 225
comiceria birtual 77 53 250+ 220
micecraft 54 35 250+ 222
micer phone 50 14 250+ 118
www.comiceria virtual.cl 48 48 250+ 220

The search volume of the core keyword mice in Google App Store reached 33, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 95 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Mouse Simulator mouses 58 6
2
Mice Catch - Cat Game catch cat catch ≤5 10
3
Mice for a cat! juegos para gatos 23 19
4
Mouse Sound mouse noise ≤5 4
5
Mouse for Cats games for cats 39 18
6
Stray Mouse Family Simulator: City Mice Survival city mouse 7 27
7
Cat and Mouse .io trackball mouse 24 18
8
Mouse simulator: game for cat raton 45 19
9
Microphone microphone 50 38
10
Tracker for Mice and Mystics mice and mystics ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
twithr 93 30 250+ 243
wzap 90 66 250+ 240
roblodd 88 30 250+ 243
roblodlx 88 30 250+ 241
tikto 83 55 249 140

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Livestream Twitch Multiplayers Games Advices tuichi ≤5 30
2
Evony: The King's Return envy 45 32
3
Bowling King bowling 55 70
4
Teamfight Tactics: League of Legends Strategy Game tft 57 42
5
PayPal Mobile Cash: Send and Request Money Fast pypale 83 30
6
Discord - Talk, Video Chat & Hang Out with Friends niscord 83 56
7
+Download 4 Instagram Twitter downland 7 20
8
Twitch: Livestream Multiplayer Games & Esports toitsh 85 68
9
pixiv ehentai 60 37
10
AMAZE! amazr 62 44

These five keywords: “twithr”, “wzap”, “roblodd”, “roblodlx”, “tikto”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Livestream Twitch Multiplayers Games Advices”, “Evony: The King's Return”, “Bowling King”, “Teamfight Tactics: League of Legends Strategy Game”, “PayPal Mobile Cash: Send and Request Money Fast”, “Discord - Talk, Video Chat & Hang Out with Friends”, “+Download 4 Instagram Twitter”, “Twitch: Livestream Multiplayer Games & Esports”, “pixiv”, “AMAZE!”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “mice”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “mice