"makeup kit" App Store Keywords Research Case | ASOTools
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"makeup kit" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “makeup kit” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “simsimi”, “word find”, “vpn gate”, “segments”, “mandolin”, “line up”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “makeup kit” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword makeup kit from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
makeup kit song ≤5 14 249 167
barbie dolls makeup kit ≤5 9 250+ 163
please come to barbie makeup kit game ≤5 8 250+ 150
makeup kit-princess dress up and makeup games 2020 ≤5 8 250+ 149
doll makeup kitchen set game ≤5 8 250+ 137

The search volume of the core keyword makeup kit in Google App Store reached 45, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 125 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Makeup Kit- Dress up and makeup games for girls makeup games 40 20
2
Makeup kit - Homemade makeup games for girls 2020 ladkiyon ke liye game bataiye ≤5 20
3
Girl Makeup Kit Cosmetic Box Cake Maker girls makeup kit 2020 ≤5 5
4
Makeup Kit Cleaning – Makeup Games for Girls ganes for girls 38 22
5
Makeup kit cakes : cosmetic box makeup cake games barbie games cooking and makeup ≤5 30
6
Princess Makeup Box Factory: Cosmetic Kit Shop makeup shop 16 11
7
Doll Makeup kit cakes: Doll Cake makeup games 2020 cake doll cake doll cake ≤5 9
8
Best Makeup Kit Factory👸 Magic Fairy Beauty Game games terbaru untuk anak perempuan ≤5 12
9
Homemade Makeup kit: Girl games 2020 new games girls games 2020 new games with many levels makeup kit ≤5 7
10
Cosmetics magic kit factory – Fashion makeup kit 化妆品 7 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 72 250+ 245
fassabook 100 64 249 231
fece book 100 63 249 223
face book 100 62 250+ 226
face-book 100 62 250+ 225

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facebook fassabook 100 64
2
Wattpad - Read & Write Stories wattpad 73 45
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Epic: Kids' Books & Educational Reading Library epic 65 79
5
Fruit Ninja® spiel 51 59
6
Monster Legends monsters 53 35
7
Brawl Stars brawl stars 67 58
8
Hulu: Stream TV shows & watch the latest movies hulu 75 36
9
Google Duo - High Quality Video Calls apinoide 72 65
10
Twitter twiiit 93 73

These five keywords: “ficpok”, “fassabook”, “fece book”, “face book”, “face-book”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facebook”, “Wattpad - Read & Write Stories”, “Twitch: Livestream Multiplayer Games & Esports”, “Epic: Kids' Books & Educational Reading Library”, “Fruit Ninja®”, “Monster Legends”, “Brawl Stars”, “Hulu: Stream TV shows & watch the latest movies”, “Google Duo - High Quality Video Calls”, “Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “makeup kit”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “makeup kit