"vpn gate" App Store Keywords Research Case | ASOTools
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"vpn gate" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vpn gate” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hotspot sheild”, “backstreet boys”, “billionaires”, “youtuber”, “toking tom”, “connecting”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vpn gate” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vpn gate from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
softether vpn gate ≤5 5 250+ 90
vpn gate viewer - 公開vpnサーバ 一覧 ≤5 25 249 231
vpn gate viewer openvpn connect ≤5 20 249 205
vpn gate connector - free vpn ≤5 19 250+ 185
vpn gate connector pro ≤5 18 249 197

The search volume of the core keyword vpn gate in Google App Store reached 36, its difficulty level reached 15, and the number of apps related to it reached 250+, among them, there are 120 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
VPN Gate Connector - Free VPN vpngate 36 14
2
VPN Gate Viewer - 公開VPNサーバ 一覧 vp gate 36 17
3
Free VPN Gate - Unlimited Free free gate ≤5 6
4
VPN Gate List (Best Free VPN) vpn gate list ≤5 14
5
VPN Gate - Best Free 最好的免费无限VPN (vpngate.app) vpn gate connector - free vpn ≤5 19
6
OpenVPN Connect – Fast & Safe SSL VPN Client openvpn 46 22
7
VPN Servers for OpenVPN vpn service 23 20
8
VPN Gate Connector (Pro) - Free VPN vpn gate connector pro ≤5 18
9
VPN Gate - VPN Super Unlimited for Android gatevpn ≤5 15
10
[ROOT][DEPRECATED] SoftEther VPN for Android softer vpn ≤5 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ewvpn 80 68 249 248
pugg mobile 73 42 249 200
pubu mobile 73 39 250+ 189
bubg moble 73 38 249 177
bubg mobail 73 38 249 176

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
NordVPN: Best VPN Fast, Secure & Unlimited no 63 85
2
ExpressVPN - #1 Trusted VPN - Secure Private Fast expressvpn 55 29
3
SoundCloud - Play Music, Audio & New Songs spundcloud 75 50
4
Google Drive googledi 85 49
5
Norton Secure VPN – Security & Privacy WiFi Proxy norton vpn 26 22
6
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
7
Fast VPN & Proxy – Kaspersky Secure Connection kaspersky vpn 16 40
8
FaceApp — Face Editor & Beauty Makeover adaee 63 64
9
Adobe Lightroom - Photo Editor & Pro Camera lightroom 59 45
10
Hungry Shark Evolution shark 57 71

These five keywords: “ewvpn”, “pugg mobile”, “pubu mobile”, “bubg moble”, “bubg mobail”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NordVPN: Best VPN Fast, Secure & Unlimited”, “ExpressVPN - #1 Trusted VPN - Secure Private Fast”, “SoundCloud - Play Music, Audio & New Songs”, “Google Drive”, “Norton Secure VPN – Security & Privacy WiFi Proxy”, “Spotify: Listen to new music, podcasts, and songs”, “Fast VPN & Proxy – Kaspersky Secure Connection”, “FaceApp — Face Editor & Beauty Makeover”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Hungry Shark Evolution”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vpn gate”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vpn gate