"new games 2020" App Store Keywords Research Case | ASOTools
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"new games 2020" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “new games 2020” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “euros a dolares”, “condolences messages”, “steam engine”, “ges”, “america next top model”, “associated bank”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “new games 2020” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword new games 2020 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
2020 new games 33 21 250+ 200
2020. new. games 33 21 250+ 198
new games 2020 free 13 13 250+ 169
top speed formula car racing new car games 2020 12 8 250+ 108
new board games 2020 9 9 250+ 128

The search volume of the core keyword new games 2020 in Google App Store reached 37, its difficulty level reached 22, and the number of apps related to it reached 250+, among them, there are 177 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bubble Crusher : Balls Breaker - Free Games 2020 juegos gratuitos 58 54
2
Modern Commando Army Games 2020 - New Games 2020 newgames 34 12
3
word game New Game 2020- Games 2020 game new 46 33
4
100 Doors Games 2020: Escape from School 2020. new. games 33 21
5
Food Diary: New Games 2020 & Girls Cooking games cusine 2020 9 12
6
Real Car Race Game 3D: Fun New Car Games 2019 racing games car 38 29
7
Super Maker Go : Adventure New Games 2020 best games 2020 33 24
8
ball pit balls - bounce ball - new games 2020 ball pit 21 19
9
FPS Task Force 2020: New Shooting Games 2020 task force 33 18
10
Car Games 2020 : Car Racing Free Driving Games cargames 44 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
targeting 82 16 249 98
mieniecraft 78 46 250+ 236
minikaraf 78 38 249 207
mninicraft 78 33 249 190
nimicraft 78 33 249 185

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
DEAD HUNTING EFFECT 2: ZOMBIE FPS SHOOTING GAME dead hunting effect zombie 2 ≤5 30
2
Crossbow shooting gallery. Shooting on accuracy. jahrmarkt schießbude ≤5 24
3
CompanyCam company cam 22 25
4
Target Zombie Sniper Killer Mission trò chơi bắn tỉa zombie ≤5 7
5
City Sniper 3D FPS 2019: Free Gun Shooting Games city sniper 3d ≤5 8
6
EMT Flashcards emt flashcards ≤5 19
7
Bottle shooting master - Air Shooter King 2019 air shooter 2019 ≤5 8
8
Master Archery King 2019 archery! king of bowmasters skill shooting games ≤5 30
9
Gyro Archer 자이로스코프 게임 ≤5 21
10
TSS Field Ballistic Calculator field firing solutions ≤5 20

These five keywords: “targeting”, “mieniecraft”, “minikaraf”, “mninicraft”, “nimicraft”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “DEAD HUNTING EFFECT 2: ZOMBIE FPS SHOOTING GAME”, “Crossbow shooting gallery. Shooting on accuracy.”, “CompanyCam”, “Target Zombie Sniper Killer Mission”, “City Sniper 3D FPS 2019: Free Gun Shooting Games”, “EMT Flashcards”, “Bottle shooting master - Air Shooter King 2019”, “Master Archery King 2019”, “Gyro Archer”, “TSS Field Ballistic Calculator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “new games 2020”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “new games 2020