"lodge" App Store Keywords Research Case | ASOTools
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"lodge" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “lodge” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “googe”, “lulubox”, “state”, “parameter”, “፣imo”, “locanto”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “lodge” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword lodge from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
great wolf lodge 48 56 250+ 245
big cedar lodge 35 34 250+ 217
travelodge 34 19 250+ 115
elks lodge 28 40 249 212
masonic lodges 15 29 250+ 184

The search volume of the core keyword lodge in Google App Store reached 50, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 31 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Lodge Inc. tenant app united welsh ≤5 30
2
Great Wolf Lodge Mobile App great wolf lodge 48 56
3
Hotel & Lodge indian lodge ≤5 25
4
Our Lodge Page - OLP our lodge page ≤5 25
5
Lodge Connect onsite by hconnect ≤5 30
6
Moose Lodge #1473 moose lodge #1473 ≤5 30
7
Can you escape Ski Lodge art digic escape ≤5 30
8
The Lodge Apts the retreat at pvb ≤5 30
9
My Lodge masonic lodges 15 29
10
OYO: Travel & Vacation Hotels | Hotel Booking App oyo 43 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
youtuoob 100 68 249 238
youtub 100 54 250+ 201
yutupgo 100 47 249 199
yiutuber 100 43 250+ 193
yputube 100 40 249 193

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
YouTube youtubetm 100 70
2
Video Player Perfect اللتيب 43 53
3
YouTube for Android TV youtube goooo 58 27
4
Ultra Tube free tube ≤5 6
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Google TV (previously Play Movies & TV) movie new 68 13
7
YouTube VR youtube vr 23 5
8
Google Meet goigle meets 83 57
9
YouTube Music - Stream Songs & Music Videos u tiube 100 30
10
Google app for Android TV katniss 28 45

These five keywords: “youtuoob”, “youtub”, “yutupgo”, “yiutuber”, “yputube”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “YouTube”, “Video Player Perfect”, “YouTube for Android TV”, “Ultra Tube”, “YouTube TV - Watch & Record Live TV”, “Google TV (previously Play Movies & TV)”, “YouTube VR”, “Google Meet”, “YouTube Music - Stream Songs & Music Videos”, “Google app for Android TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “lodge”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “lodge