"ladies dress" App Store Keywords Research Case | ASOTools
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"ladies dress" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ladies dress” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “sarkari naukri”, “copa”, “confluence”, “bus station”, “lite”, “stock apps”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ladies dress” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ladies dress from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
night dress for ladies 29 1 250+ 20
new fashion dress ladies 7 1 250+ 32
ladies fashion style dress up ≤5 6 250+ 90
ladies body scanner no dress ≤5 18 249 189
ladies dress open app camera ≤5 2 250+ 68

The search volume of the core keyword ladies dress in Google App Store reached 38, its difficulty level reached 2, and the number of apps related to it reached 250+, among them, there are 33 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Women Dress Photo Editor - Change Dress on photo 连衣裙 7 1
2
Fashion Youth Women Dress Photo Montage dress woman suit photo montage ≤5 30
3
Women Sweat-Shirt Photo Suit sweat shirt 55 5
4
ANKARA LADIES DRESS STYLES 2020 ankara styles 31 5
5
Women Fashion Suit Photo Editor photo ladies 24 3
6
Women Patiyala Dress Photo Suit photo ladies song ≤5 3
7
African Ladies Dress tenue traditionnelle 6 30
8
African Dresses african attire dresses 11 30
9
Salwar Suit Photo Making ladies apps ≤5 3
10
Women Salwar Suits ladies suits app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
as 63 64 250+ 184
romwee 55 27 250+ 166
sweat shirt 55 5 250+ 41
saree 53 65 250+ 17
ladies 53 32 250+ 39

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AS - News and sports results. ás 80 46
2
Among Us among us 87 75
3
AS Color Fun as.com 50 54
4
AS - Accept card payments anytime anywhere technolutions ≤5 30
5
Dress as: Women’s Fashion Social Network attire 34 10
6
Prime Video - Android TV pr 53 52
7
Asphalt 8: Airborne - Fun Real Car Racing Game للسيارات 43 36
8
Ligones/as ás 80 46
9
1000 Virtues (فضائل) of Imam Ali a.s (Eng + ١ردو) خصائص علی ≤5 1
10
As Seen On TV lakeside collection 41 43

These five keywords: “as”, “romwee”, “sweat shirt”, “saree”, “ladies”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AS - News and sports results.”, “Among Us”, “AS Color Fun”, “AS - Accept card payments anytime anywhere”, “Dress as: Women’s Fashion Social Network”, “Prime Video - Android TV”, “Asphalt 8: Airborne - Fun Real Car Racing Game”, “Ligones/as”, “1000 Virtues (فضائل) of Imam Ali a.s (Eng + ١ردو)”, “As Seen On TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ladies dress”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ladies dress