"kayla itsines" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “kayla itsines” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “breitbart”, “ally auto”, “volte”, “hell neighbor”, “north carolina”, “history”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “kayla itsines” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword kayla itsines from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
sweat: kayla itsines fitness 16 19 250+ 131
kayla itsines bbg 7 25 250+ 188
bbg kayla itsines 7 23 250+ 172
sweat kayla itsines ≤5 21 250+ 168
kayla itsines fitness ≤5 19 250+ 185

The search volume of the core keyword kayla itsines in Google App Store reached 34, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 223 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
SWEAT: Fitness App For Women sweat 48 43
2
BBG Workout App : At Home Bikini Body Guide Plan bikini body guide ≤5 11
3
FitOn - Free Fitness Workouts & Personalized Plans polates 55 20
4
Jillian Michaels: The Fitness App gillian anderson 56 59
5
Workout for Women | Weight Loss Fitness App by 7M woman 44 24
6
Female Fitness At Home Workout anlella sagra 38 50
7
Centr, by Chris Hemsworth liam hemsworth 58 25
8
Abs Workout for Women - Lose Belly Fat Exercise abs workout for men and women ≤5 7
9
Fitness Women - Workouts For Women at Home sophia thiel 34 49
10
7 Minute Workout minute 46 64

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nike 76 31 250+ 108
adidas 70 26 245 152
plante fitness 66 20 250+ 142
plannet fitness 66 19 249 125
planet fittness 66 16 249 115

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Nike nikes shoes 60 19
2
Nike Training Club - Home workouts & fitness plans nike + training 43 24
3
Nike SNKRS: Find & Buy The Latest Sneaker Releases snakers 60 33
4
Nike Run Club nike run 45 27
5
Nike Adapt adapt 39 38
6
NIKE Express nike high tops 34 47
7
Jordan Keyboard jordan 13 46 30
8
adidas adidas 70 26
9
Nike Learning Passport найки ран ≤5 24
10
Foot Locker: Sneakers, clothes & culture footlockee 66 36

These five keywords: “nike”, “adidas”, “plante fitness”, “plannet fitness”, “planet fittness”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Nike”, “Nike Training Club - Home workouts & fitness plans”, “Nike SNKRS: Find & Buy The Latest Sneaker Releases”, “Nike Run Club”, “Nike Adapt”, “NIKE Express”, “Jordan Keyboard”, “adidas”, “Nike Learning Passport”, “Foot Locker: Sneakers, clothes & culture”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “kayla itsines”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “kayla itsines