"jeep" App Store Keywords Research Case | ASOTools
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"jeep" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “jeep” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “zooks”, “journey”, “lympho”, “save story”, “ringtone”, “canvassing”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “jeep” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword jeep from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
jeeps 65 4 250+ 51
jeep renegade 56 12 247 89
jeep wrangler 47 6 250+ 53
jeepers creepers 46 32 250+ 177
jeeper creeper 46 25 250+ 192

The search volume of the core keyword jeep in Google App Store reached 56, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Jeep® Vehicle Info jeeps for sale 33 5
2
Jeep Badge of Honor jeep off roading 21 6
3
Uconnect® jeep renegade 56 12
4
Jeep Wrangler Parts by ExtremeTerrain jeep wrangler 47 6
5
Offroad Jeep Simulator 2020 - Jeep Driving 2020 2020 jeep 34 3
6
Offroad Jeep Driving Adventure Free off road jeep 21 6
7
4x4 Suv Offroad extreme Jeep Game jeeps 65 4
8
Offroad Xtreme Jeep Driving Adventure jeeps jeeps 14 2
9
Offroad Jeep Driving Simulator: 4x4 Offroad Racing 4x4 offroad jeep driving 2016 ≤5 6
10
Offroad Jeep Driving & Racing stunts insane game 7 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
jeeps 65 4 250+ 51
rancerover 63 53 249 223
fiat 500 56 35 249 178
jeep renegade 56 12 247 89
motor cycles 55 17 250+ 126

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
4x4 Suv Offroad extreme Jeep Game jeep games 19 8
2
Police Spooky Jeep Parking Simulator V3 police 4x4 parking simulator ≤5 3
3
Offroad Xtreme Jeep Driving Adventure jeeps jeeps 14 2
4
Offroad Jeep Driving Adventure Free off road jeep 21 6
5
Offroad 4x4 Winter Jeep Driving Offload Racing real jeep driver landmine 4x4 ≤5 30
6
OffRoad Jeep Adventure 18 volero ≤5 30
7
Offroad Jeep Driving Simulator: 4x4 Offroad Racing 4x4 offroad jeep driving 2016 ≤5 6
8
Offroad Jeep Driving & Racing stunts insane game 7 14
9
Offroad Jeep Simulator 2020 - Jeep Driving 2020 2020 jeep 34 3
10
Uphill Crazy Jeep Driving 2019 - Offroad ???? سيارة جيب حقيقية ≤5 3

These five keywords: “jeeps”, “rancerover”, “fiat 500”, “jeep renegade”, “motor cycles”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “4x4 Suv Offroad extreme Jeep Game”, “Police Spooky Jeep Parking Simulator V3”, “Offroad Xtreme Jeep Driving Adventure”, “Offroad Jeep Driving Adventure Free”, “Offroad 4x4 Winter Jeep Driving Offload Racing”, “OffRoad Jeep Adventure 18”, “Offroad Jeep Driving Simulator: 4x4 Offroad Racing”, “Offroad Jeep Driving & Racing stunts”, “Offroad Jeep Simulator 2020 - Jeep Driving 2020”, “Uphill Crazy Jeep Driving 2019 - Offroad ????”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “jeep”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “jeep