"iot" App Store Keywords Research Case | ASOTools
×

"iot" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “iot” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “cargame”, “boomerang”, “menti”, “americanexpress”, “geeky”, “1111”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “iot” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword iot from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
mariot 56 42 250+ 189
marriot 56 28 250+ 175
tiotok 56 27 250+ 154
patriots 55 24 249 91
physiotherapy 55 22 249 10

The search volume of the core keyword iot in Google App Store reached 33, its difficulty level reached 55, and the number of apps related to it reached 250+, among them, there are 7 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
YI IoT yi iot 22 34
2
IoT MQTT Panel icpdas mqtt ≤5 30
3
Learn Internet of Things - IOT development & tech internet of things 39 14
4
Blynk - IoT for Arduino, ESP8266/32, Raspberry Pi blynk 23 30
5
MQTT Dash (IoT, Smart Home) mqtt 27 26
6
IoTool - Internet of Things (IoT) sensor platform e-sensor iot ≤5 30
7
Pocket IoT beyondsoft iot ≤5 30
8
Internet of Things (IOT) internet of things 39 14
9
IoT OnOff® iot socket ≤5 4
10
Arduino IoT Cloud Remote riego arduino ≤5 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hub 54 65 250+ 26
application programming interface 53 18 249 121
computacion 53 8 250+ 56
coding 51 47 250+ 57
nvas 51 45 250+ 204

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Intelligent Hub vimware 51 43
2
Browser Hub pourn 18 33
3
Browser Hub Pro pot hub 17 27
4
Employee HUB employment hub 8 10
5
Samsung Family Hub samsung refrigerator 37 31
6
BlackBerry Hub+ Inbox входящие ≤5 18
7
VPNhub Best Free Unlimited VPN - Secure WiFi Proxy youporn 88 20
8
Carnival HUB cruses 46 38
9
Hub the hub app ag ≤5 30
10
PN hub Video Downloader porhub 75 29

These five keywords: “hub”, “application programming interface”, “computacion”, “coding”, “nvas”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Intelligent Hub”, “Browser Hub”, “Browser Hub Pro”, “Employee HUB”, “Samsung Family Hub”, “BlackBerry Hub+ Inbox”, “VPNhub Best Free Unlimited VPN - Secure WiFi Proxy”, “Carnival HUB”, “Hub”, “PN hub Video Downloader”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “iot”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “iot