"dressup games" App Store Keywords Research Case | ASOTools
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"dressup games" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dressup games” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bike race”, “samsung galaxy watch”, “seattle mariners”, “aib”, “straws”, “venture”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dressup games” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dressup games from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
princess makeover and dressup games 12 8 250+ 129
kids dressup games 8 11 235 150
pinup free girl dressup by games for girls, llc ≤5 8 250+ 164
dressup girls free for girl games ≤5 8 250+ 139
my high pony dog magic creator :free dressup games ≤5 30 250+ 199

The search volume of the core keyword dressup games in Google App Store reached 32, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 146 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
International Fashion Stylist - Dress Up Studio international 46 66
2
College Girls Team Makeover olivia palermo 36 50
3
Anime Dress Up - Games For Girls anime girl 49 38
4
Red Carpet Dress Up Girls Game dress up the girls games 29 14
5
❤ Travel Dress Up Games ❤ sevelina 9 6
6
Top Model Dress Up - Fashion Salon dressed girls 51 11
7
Kawaii High School Fashion - Anime Makeover thời trang an đông ≤5 30
8
Billionaire Wife Crazy Shopping - Dress Up Game everyday dress up games ≤5 5
9
Fashion Empire - Dressup Boutique Sim f a s h i o n 53 22
10
Princess Dress up Games - Princess Fashion Salon dressing 34 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wehatsa 90 52 250+ 225
girlds 73 18 170 123
kim kar 68 53 250+ 222
kim kardashion 68 47 250+ 197
kim kard 68 36 250+ 174

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Northwestern Mutual northwestern mutual 37 47
2
Voliz - Poll on WhatsApp realizar encuestas whatsapp ≤5 20
3
Whats Web Scan for WhatsApp and Status Saver 2020 iotap ≤5 30
4
Messenger Pro for Messages, Video Chat for free messenger pro ≤5 11
5
WhatsTool: Toolkit for WhatsApp brewers tool belt ≤5 30
6
Toca Kitchen 2 foods 77 38
7
New Sniper Shooting 2019 –Free Shooting Games shoting 51 32
8
Stickman Hook exstention 53 58
9
SmartThings smartthings 48 24
10
WhatSaga | Story Split | Save Status wa long lei ≤5 30

These five keywords: “wehatsa”, “girlds”, “kim kar”, “kim kardashion”, “kim kard”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Northwestern Mutual”, “Voliz - Poll on WhatsApp”, “Whats Web Scan for WhatsApp and Status Saver 2020”, “Messenger Pro for Messages, Video Chat for free”, “WhatsTool: Toolkit for WhatsApp”, “Toca Kitchen 2”, “New Sniper Shooting 2019 –Free Shooting Games”, “Stickman Hook”, “SmartThings”, “WhatSaga | Story Split | Save Status”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dressup games”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dressup games