"hole in the wall" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “hole in the wall” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “different fonts”, “antenna”, “sconto”, “sos”, “компот”, “rockstar game”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “hole in the wall” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword hole in the wall from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
a hole in the wall ≤5 30 250+ 192
hole in the wall gun shop ≤5 30 250+ 151
cartoon network hole in the wall game ≤5 23 250+ 224
hole in the wall roblox ≤5 20 250+ 199
cartoon network hole in the wall twisted figures ≤5 20 248 214

The search volume of the core keyword hole in the wall in Google App Store reached 32, its difficulty level reached 31, and the number of apps related to it reached 250+, among them, there are 165 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hole In The Wall - Endless Runner Game 2020 holes in the wall 34 30
2
Get in Shape get in shape 18 14
3
Fit In The Hole fit in the wall ≤5 30
4
Hole in the walls hole in the wall hole in the wall hole in the wall ≤5 13
5
Touch The Wall red light green light 22 12
6
Hole in the Wall Barbecue hole in the wall bbq ≤5 17
7
Hole in the wall hole in the wall hole in the wall hole in the wall ≤5 13
8
Eat.io eat.io 6 5
9
Hole.io voidio 85 49
10
Free Robux - Fit Hole fit the hole 6 15

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
twiiit 93 73 250+ 249
amazon 93 62 249 67
wzap 90 66 250+ 240
robloxee 88 45 250+ 199
riblocx 88 36 250+ 178

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twitter teittwr 93 49
2
Among Us among us 87 75
3
YouTube youtubetm 100 70
4
Roblox roblocxx 88 63
5
Tinder - Dating, Make Friends and Meet New People tijder 75 39
6
Google Duo - High Quality Video Calls apinoide 72 65
7
Tiles Hop: EDM Rush! abrahamlincon 56 19
8
Mobile Legends: Bang Bang mobiles 72 53
9
Magic Tiles 3 piaon 58 20
10
Viber Messenger - Free Video Calls & Group Chats vevir 87 30

These five keywords: “twiiit”, “amazon”, “wzap”, “robloxee”, “riblocx”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twitter”, “Among Us”, “YouTube”, “Roblox”, “Tinder - Dating, Make Friends and Meet New People”, “Google Duo - High Quality Video Calls”, “Tiles Hop: EDM Rush!”, “Mobile Legends: Bang Bang”, “Magic Tiles 3”, “Viber Messenger - Free Video Calls & Group Chats”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “hole in the wall”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “hole in the wall