"grades" App Store Keywords Research Case | ASOTools
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"grades" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “grades” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ignited”, “spelling word”, “a71”, “well-being”, “wd my cloud”, “umaru chan”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “grades” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword grades from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
gradescope 46 49 250+ 229
grades calculator 46 4 250+ 23
upgrades 37 37 250+ 237
jupiter grades 28 19 250+ 118
healthgrades 22 38 250+ 217

The search volume of the core keyword grades in Google App Store reached 39, its difficulty level reached 18, and the number of apps related to it reached 250+, among them, there are 99 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grade Tracker Pro (Free!) grade calc 46 17
2
Grades aeries grades 9 21
3
PowerSchool Mobile powerschool 62 40
4
Papers Grade, Please! papers 41 54
5
GradePro for GradeSpeed gradespeed 22 35
6
Grades: Ultimate grades: ultimate ≤5 30
7
Canvas Student canvas 81 60
8
PlusPoints - Manage your grades, know your average durchschnitt 19 17
9
Power Planner: Homework/Grades homeworky 43 14
10
My Grades my grades app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
inetagram 100 45 250+ 197
instgram 100 36 250+ 157
intansgram 100 31 250+ 156
aotaop 100 30 29 6
googoe classroom 95 28 249 135

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram instagra 100 99
2
Threads from Instagram threads 48 25
3
IGTV from Instagram - Watch IG Videos & Clips igtv 44 26
4
Regrann Pro - Repost for Instagram regrann pro - repost for instagram ≤5 6
5
Grid Photo Maker for Instagram - PhotoSplit photo split 18 16
6
Social One - Facebook, Instagram & Twitter sotial 51 17
7
Repost – Photo & Video Download And Save reposting 29 6
8
Followers & Unfollowers for Instagram | InstaBoard フォローチェック for インスタ, tagger ≤5 30
9
Leetags - Hashtags For Instagram Captions leetags 9 12
10
Repost for Instagram - Regrann regann 38 43

These five keywords: “inetagram”, “instgram”, “intansgram”, “aotaop”, “googoe classroom”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Threads from Instagram”, “IGTV from Instagram - Watch IG Videos & Clips”, “Regrann Pro - Repost for Instagram”, “Grid Photo Maker for Instagram - PhotoSplit”, “Social One - Facebook, Instagram & Twitter”, “Repost – Photo & Video Download And Save”, “Followers & Unfollowers for Instagram | InstaBoard”, “Leetags - Hashtags For Instagram Captions”, “Repost for Instagram - Regrann”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “grades”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “grades