"goals" App Store Keywords Research Case | ASOTools
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"goals" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “goals” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “azerbaijani”, “hightlight”, “gymshark”, “mazon”, “emmas”, “font”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “goals” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword goals from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
s.m.a.r.t goals 48 10 250+ 80
smart goals 31 12 250+ 90
goalsetter 30 24 250+ 162
un sustainable development goals 29 30 250+ 161
long term goals 28 6 250+ 79

The search volume of the core keyword goals in Google App Store reached 51, its difficulty level reached 52, and the number of apps related to it reached 250+, among them, there are 76 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Higher Goals - Goal Setter & Habit Tracker goals app 13 4
2
Goal Tracker & Habit List & Workout Calendar Free checkmark 45 27
3
Life Goals – My Goal Planner & Affirmations life goals 26 9
4
Goal Meter: Goal Tracker, Habit Changer,To-Do List objetivo 53 43
5
To Do List. Goal planner. Organizer. Task list. цели 21 27
6
Repeat Habit - Habit tracker for goals häbit tracker ≤5 7
7
Dreamfora: Dream, Habit, Task & Daily Motivation evaluate day ≤5 30
8
Savings Goal savings 36 52
9
GoalTracker goalsontrack ≤5 8
10
My Vision Board - Visualize your dreams life visioning 12 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
live scorers 88 14 250+ 89
live scorz 88 12 250+ 85
soccer livescore 88 12 250+ 65
livescore soccer 88 11 250+ 67
live scoores 88 30 250+ 83

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
LiveScore: Live Sports Scores soccer live scores 88 14
2
Soccer Scores and Sports Livescore - SofaScore soccer scores live 88 15
3
Soccer 24 - soccer live scores soccer24 40 11
4
All Goals - Football Live Scores all scores live 34 30
5
365Scores: Live Scores & Sports News bet365 68 19
6
Goal Live Scores live goal 36 11
7
Futbol24 – soccer live scores & results futbol24 48 17
8
Football Live Scores footballscores 65 15
9
live sports tv streaming satar sport live 56 9
10
Live Football TV fooballtv 66 27

These five keywords: “live scorers”, “live scorz”, “soccer livescore”, “livescore soccer”, “live scoores”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “LiveScore: Live Sports Scores”, “Soccer Scores and Sports Livescore - SofaScore”, “Soccer 24 - soccer live scores”, “All Goals - Football Live Scores”, “365Scores: Live Scores & Sports News”, “Goal Live Scores”, “Futbol24 – soccer live scores & results”, “Football Live Scores”, “live sports tv streaming”, “Live Football TV”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “goals”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “goals