"github" App Store Keywords Research Case | ASOTools
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"github" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “github” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “state farm”, “goodgle”, “instgram”, “mahjong”, “discord”, “sobway”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “github” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword github from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
github tutorial 28 6 250+ 62
gist github 26 17 250+ 125
github codespaces 23 11 249 102
github on windows 16 21 250+ 160
github issues 11 7 250+ 95

The search volume of the core keyword github in Google App Store reached 57, its difficulty level reached 25, and the number of apps related to it reached 247, among them, there are 76 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
GitHub guthub 65 15
2
OctoDroid for GitHub github on windows 16 21
3
OpenHub for GitHub ecmobile开源商城系统 ≤5 30
4
FastHub for GitHub commits 41 38
5
Best Github - trend tools for developers star order - best github tool ≤5 30
6
ForkHub for GitHub movietime app.github.io ≤5 10
7
DevHub for GitHub devhub for github ≤5 30
8
Flutter GitHub client followers for github ≤5 30
9
GitHub Trending gethub ≤5 30
10
My GitHub github mobile ≤5 6

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tvitsh 85 53 249 218
twitc 85 47 249 168
twicth 85 39 249 177
twich 85 38 249 178
twitches 85 20 250+ 97

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
2
SmartTV Client for Twitch smart tv client for twitch ≤5 30
3
mChatty for Twitch twitch.tv/activate 41 3
4
DLive · Live Stream Community dlive 45 36
5
TwFollowers - Free Followers For Twitch twitch followers 29 33
6
Xtra for Twitch twitch emotes 36 10
7
DankChat flicktastic ≤5 28
8
StreamElements: Twitch & YouTube IRL Live Stream streamelements 48 30
9
DonatePay донат пей 7 30
10
S0undTV for Twitch twtech ≤5 29

These five keywords: “tvitsh”, “twitc”, “twicth”, “twich”, “twitches”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twitch: Livestream Multiplayer Games & Esports”, “SmartTV Client for Twitch”, “mChatty for Twitch”, “DLive · Live Stream Community”, “TwFollowers - Free Followers For Twitch”, “Xtra for Twitch”, “DankChat”, “StreamElements: Twitch & YouTube IRL Live Stream”, “DonatePay”, “S0undTV for Twitch”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “github”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “github