"games for two players" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “games for two players” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “imagine dragons”, “adobe acrobat reader dc”, “games google”, “helena”, “english translation”, “vertex”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “games for two players” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword games for two players from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
games for two online players 24 30 250+ 196
board games for two players 9 30 250+ 22
best online games for two players ≤5 13 250+ 183
best offline games for two players ≤5 11 249 177
card games for two players offline ≤5 9 250+ 171

The search volume of the core keyword games for two players in Google App Store reached 36, its difficulty level reached 24, and the number of apps related to it reached 250+, among them, there are 181 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
2 Player games : the Challenge 2 player games 50 29
2
2 Player Games games 2pleyer 45 30
3
Two Player Games: Air Hockey game for two players 41 30
4
2 Player Games Free game two player 41 17
5
Stickman Party: 1 2 3 4 Player Games Free (4) 63 19
6
2 3 4 Player Mini Games oyunları 63 46
7
Challenge Your Friends 2Player game two players online 24 23
8
UFB: Ultra MMA 2 Player Fighting & Wrestling Games cage fighter 16 9
9
4 in a row - Board game for 2 players 4-2 36 47
10
Glow Hockey hocky 50 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
g 83 83 250+ 52
tubifly 80 68 249 246
doimons 80 30 246 20
patri 78 63 250+ 236
macsenger 78 30 249 202

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Grindr - Gay chat timdrt 75 30
2
Google app for Android TV favortie 53 55
3
G-Switch 3 uswitch 45 50
4
Google Chrome: Fast & Secure chrome 76 47
5
Gacha Life gacha life 63 30
6
G Cloud Backup i cloud backup 28 14
7
G - Web Browser ???? - Privacy internet browser g application ≤5 30
8
Google oogle 100 86
9
G-Plans: Customized Nutrition g plans 24 7
10
Over G: Modern Air Combat combates 41 34

These five keywords: “g”, “tubifly”, “doimons”, “patri”, “macsenger”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Grindr - Gay chat”, “Google app for Android TV”, “G-Switch 3”, “Google Chrome: Fast & Secure”, “Gacha Life”, “G Cloud Backup”, “G - Web Browser ???? - Privacy internet browser”, “Google”, “G-Plans: Customized Nutrition”, “Over G: Modern Air Combat”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “games for two players”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “games for two players