"free games for adults" App Store Keywords Research Case | ASOTools
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"free games for adults" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “free games for adults” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “compressors”, “bojangles”, “твиттер”, “age of empires”, “delish”, “herbivore”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “free games for adults” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword free games for adults from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free puzzle games for adults 14 19 250+ 182
free word games for adults 14 17 250+ 177
free brain games for adults 13 18 250+ 166
free casino games for adults 10 25 250+ 225
free card games for adults 10 19 250+ 216

The search volume of the core keyword free games for adults in Google App Store reached 36, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 181 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Brain Games For Adults - Brain Training Games game for adult 41 22
2
Word Riddles - Free Offline Word Games Brain Test word riddle ≤5 14
3
Skillz - Logic Brain Games skills 41 59
4
Find The Difference. Spot the Difference Game Free similarities 34 27
5
Word Search 2020 word searching 45 13
6
Train your Brain - Memory Games capacidades 38 39
7
Free Jigsaw Puzzles for Adults puzzles for adults 28 11
8
Mansion of Puzzles. Escape Puzzle games for adults 33 несчастья 18 42
9
Left vs Right: Brain Games for Brain Training right 50 63
10
Word Collect - Free Word Games word games: 47 28

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
best buu 82 53 249 227
macsenger 78 30 249 202
gamess 75 61 250+ 246
naughty america 70 33 249 174
sudok 68 81 250+ 110

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Best Buy best but 82 54
2
eBay Shopping - Buy, sell, and save this holiday bebay 90 60
3
Best Buy Assured Living best buy assured living ≤5 30
4
Best Fiends - Free Puzzle Game best friends 51 48
5
DRAGON BALL Z DOKKAN BATTLE drogin ball z 56 30
6
Coupons for Best Buy best buy coupons 33 14
7
BEST BUY+ best buy geek squad 25 40
8
Gearbest Online Shopping gerbest 51 45
9
Top Speed: Drag & Fast Racing mejore 38 51
10
Price Tracker for BestBuy price watch for best buy ≤5 30

These five keywords: “best buu”, “macsenger”, “gamess”, “naughty america”, “sudok”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Best Buy”, “eBay Shopping - Buy, sell, and save this holiday”, “Best Buy Assured Living”, “Best Fiends - Free Puzzle Game”, “DRAGON BALL Z DOKKAN BATTLE”, “Coupons for Best Buy”, “BEST BUY+”, “Gearbest Online Shopping”, “Top Speed: Drag & Fast Racing”, “Price Tracker for BestBuy”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “free games for adults”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “free games for adults