"free font" App Store Keywords Research Case | ASOTools
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"free font" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “free font” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “utube tv”, “united states”, “ethos”, “malls”, “videochat”, “pick up line”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “free font” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword free font from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
free fonts 50 19 250+ 156
1001 free fonts 29 12 250+ 130
free fonta 19 17 250+ 204
font app free 19 13 250+ 149
free fonts for iphone 19 9 250+ 100

The search volume of the core keyword free font in Google App Store reached 41, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 158 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fonts - Emojis & Fonts Keyboard fonts 68 76
2
Free Fonts - outline fonts and write calligraphy calligraphic fonts 43 8
3
HiFont - Cool Fonts Text Free + Galaxy FlipFont 폰트 19 18
4
Fonts - Sexy for FlipFont Free font packs 12 10
5
Stylish Fonts font styles 56 15
6
Fonts - fancy cool fonts & emoji francy font 41 30
7
Fonts Script for FlipFont Free रेटिंग ≤5 16
8
Fonts for FlipFont 50 Written 50 written fonts ≤5 8
9
Fonts for FlipFont 50 #6 flipfont ≤5 41
10
♔Fonts: Fonts and Typeface for Instagram, Whatsapp bonitas letras 55 21

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
instugrame 100 30 249 234
fonts 68 76 250+ 147
fpnts 65 33 248 158
ifonts:) 65 22 250+ 183
founts 65 18 249 141

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Insta Story Art - Instagram stories maker storico 11 15
2
Sudoku whusaap 90 41
3
DEVAR - Augmented Reality App devar 24 25
4
Collage Maker - Photo Editor & Photo Collage collage 58 90
5
FBReader: Favorite Book Reader fbreader 16 33
6
Brilliant brilliantly 43 13
7
Fonts - Emojis & Fonts Keyboard fonts 68 76
8
Preview - Plan your Instagram preview 41 49
9
MovieStarPlanet 2 hollywood planet 33 44
10
Face Live Camera: Photo Filters, Emojis, Stickers caras felices 43 30

These five keywords: “instugrame”, “fonts”, “fpnts”, “ifonts:)”, “founts”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Insta Story Art - Instagram stories maker”, “Sudoku”, “DEVAR - Augmented Reality App”, “Collage Maker - Photo Editor & Photo Collage”, “FBReader: Favorite Book Reader”, “Brilliant”, “Fonts - Emojis & Fonts Keyboard”, “Preview - Plan your Instagram”, “MovieStarPlanet 2”, “Face Live Camera: Photo Filters, Emojis, Stickers”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “free font”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “free font