"foundation" App Store Keywords Research Case | ASOTools
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"foundation" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “foundation” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ニュース 速報”, “outlanders”, “satire”, “parabéns”, “amil”, “care”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “foundation” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword foundation from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
scp foundation 34 14 249 87
mac foundation 33 31 248 181
foundations 31 11 249 34
foundation makeup 28 6 250+ 68
early years foundation stage 26 18 246 122

The search volume of the core keyword foundation in Google App Store reached 39, its difficulty level reached 58, and the number of apps related to it reached 249, among them, there are 8 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Foundation Field Log foundation field log 10 26
2
Foundation Service foundations service ≤5 30
3
Foundation Training foundation training 12 14
4
A Strong Foundation voice of god recordings 12 14
5
First Foundation Bank Mobile foundations digital ≤5 30
6
CA-Foundation prexam ca foundation ≤5 30
7
How To Apply Foundation foundation base ≤5 30
8
Foundation World bill & melinda gates foundation ≤5 30
9
First Foundation Bank Business Mobile first foundation bank ≤5 30
10
GurGiaan Foundation foundation app ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
khans academy 66 29 249 181
kahn academy 66 23 249 172
khan's academy 66 23 242 164
khanna academy 66 17 248 107
khan academy 64 29 248 179

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Khan Academy khon academy 66 27
2
Khan Academy Kids: Free educational games & books khan academy kids 41 11
3
Prodigy Academy : Khan PBS hilarious Kids Games pbs.org/activate 26 1
4
Math Academy: Zero in to Win! math academy 6 5
5
Kids Academy: Pre-K-3 learning & educational games kids academy 22 10
6
Adventure Academy academys 61 9
7
Easy Access for Khan khan ac 66 22
8
Kids Academy: Kids Preschool Learning – All In One preschool kindergarten kids academy 6 3
9
Math & Science Tutor - Algebra, Calculus, Physics math tutoring 28 5
10
LinkedIn Learning: Online Courses to Learn Skills learned 53 38

These five keywords: “khans academy”, “kahn academy”, “khan's academy”, “khanna academy”, “khan academy”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Khan Academy”, “Khan Academy Kids: Free educational games & books”, “Prodigy Academy : Khan PBS hilarious Kids Games”, “Math Academy: Zero in to Win!”, “Kids Academy: Pre-K-3 learning & educational games”, “Adventure Academy”, “Easy Access for Khan”, “Kids Academy: Kids Preschool Learning – All In One”, “Math & Science Tutor - Algebra, Calculus, Physics”, “LinkedIn Learning: Online Courses to Learn Skills”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “foundation”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “foundation