"b2b" App Store Keywords Research Case | ASOTools
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"b2b" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “b2b” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hugot lines”, “webmaster”, “erp”, “walk”, “lift”, “sandeep maheshwari”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “b2b” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword b2b from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
b2b marketing 26 5 250+ 42
global b2b platform 11 11 250+ 98
alibaba.com b2b trade app 8 35 250+ 244
envoy b2b ≤5 30 250+ 247
starwood b2b ≤5 30 250+ 236

The search volume of the core keyword b2b in Google App Store reached 36, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 14 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BAD 2 BAD: EXTINCTION extinction 29 26
2
BAD 2 BAD: DELTA bad animals ≤5 12
3
Made-in-China.com - Online B2B Trade Marketplace made in china 34 15
4
B2B Wholesale App - Business Marketplace, Trading ajio business 28 22
5
Tradeindia : Buyer Seller Online B2B Business App tradeindia 33 36
6
Beldara: B2B app for wholesale Buying and selling beldara b2b marketplace ≤5 30
7
B2B Trade b2b trade srl ≤5 30
8
Alibaba.com - Leading online B2B Trade Marketplace alibaba 65 26
9
Dial4Trade: B2B Marketplace - Buy Sell & Trade valta b2b ≤5 30
10
Bizsomia - B2B Marketplace India bizsomia app ≤5 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
allexpress 83 38 250+ 189
airliexpress 83 38 250+ 187
allyexpress 83 38 250+ 184
allí expres 83 35 249 167
alexspres 83 34 250+ 183

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AliExpress aloexpress 83 41
2
AliExpress Super Deals алиэкспресс на русском цены в рублях старая версия ≤5 22
3
速卖通卖家 6 18
4
All in One Shopping App 6000+ Online shopping App uk shopping all in one ≤5 4
5
Alibaba.com - Leading online B2B Trade Marketplace alibaba 65 26
6
Ali Coupons aliexpress coupons 33 7
7
All Shopping Network faculty club online shopping ≤5 30
8
Aliexpress 11.11 Timeless aliexpress shopping app 10 10
9
AliPaczka śledzenie przesyłek alipaczka 26 44
10
ShopSave - Cashback & Coupons shopsavee ≤5 33

These five keywords: “allexpress”, “airliexpress”, “allyexpress”, “allí expres”, “alexspres”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AliExpress”, “AliExpress Super Deals”, “速卖通卖家”, “All in One Shopping App 6000+ Online shopping App”, “Alibaba.com - Leading online B2B Trade Marketplace”, “Ali Coupons”, “All Shopping Network”, “Aliexpress 11.11 Timeless”, “AliPaczka śledzenie przesyłek”, “ShopSave - Cashback & Coupons”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “b2b”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “b2b