"files explorer" App Store Keywords Research Case | ASOTools
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"files explorer" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “files explorer” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “backgrounds for photo”, “urticaria”, “therapy”, “yad2”, “eurous”, “loose”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “files explorer” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword files explorer from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
files explorer ex ≤5 5 250+ 103
files explorer manager ≤5 5 250+ 95
files explorer es ≤5 5 250+ 95
files manager file explorer ≤5 5 250+ 87
ex files explorer file manager ≤5 4 250+ 87

The search volume of the core keyword files explorer in Google App Store reached 50, its difficulty level reached 9, and the number of apps related to it reached 250+, among them, there are 87 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Amazing File Explorer amazing explorers 7 13
2
SD File Explorer sd card explorer ≤5 30
3
File Explorer EX - File Manager Office PDF reader rs file manager file explorer ex ≤5 5
4
File Explorer Pro: FTP Server, SMB, Zip & Unzip smb server ≤5 30
5
File Manager - File Explorer Classic 2019 eigene daten ≤5 14
6
File Manager : File Explorer explorer exe file manager ≤5 23
7
File Explorer : File Manager ficheiros 11 11
8
File Master – ES File Explorer, File Manager 2020 es file explorer file manager pro app ≤5 5
9
File Explorer & Folder Organizer file organisator ≤5 12
10
Explorer eli explorer ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
google drivs 85 42 249 186
google driber 85 39 248 180
goigle drive 85 38 249 177
google dribeve 85 38 248 177
goggle drive 85 37 250+ 174

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Drive google driber 85 39
2
Google Docs goigle docs 83 41
3
Files by Google: Clean up space on your phone files 58 45
4
Google PDF Viewer drive pdf 56 19
5
Google Chrome: Fast & Secure chrome 76 45
6
Google One google one 44 45
7
Google Slides oogle slides 70 42
8
Autosync for Google Drive google back up and sync 31 16
9
Google googl 100 80
10
Google Photos googlr 76 44

These five keywords: “google drivs”, “google driber”, “goigle drive”, “google dribeve”, “goggle drive”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Drive”, “Google Docs”, “Files by Google: Clean up space on your phone”, “Google PDF Viewer”, “Google Chrome: Fast & Secure”, “Google One”, “Google Slides”, “Autosync for Google Drive”, “Google”, “Google Photos”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “files explorer”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “files explorer