"euro" App Store Keywords Research Case | ASOTools
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"euro" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “euro” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “rottweiler”, “downloadable music”, “crepes”, “old navy”, “mary poppins”, “works”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “euro” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword euro from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
euros 70 9 250+ 50
euro sport 63 25 248 154
eurosports 63 19 249 137
euromilhoes 60 31 248 137
euro car parts 60 30 250+ 131

The search volume of the core keyword euro in Google App Store reached 70, its difficulty level reached 75, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Euro Truck Evolution (Simulator) euro truck simulator2 46 12
2
Euro Truck Driver 2018 euro truck driver 2018 19 9
3
Euro Train Simulator 2 train sim world 2 28 9
4
Euro Truck Driving Simulator Transport Truck Games euro truck real cargo parking ≤5 30
5
Euro Truck Extreme - Driver 2019 rockingrings ≤5 30
6
Truck World: Euro & American Tour (Simulator 2020) world famous simulator games ≤5 21
7
Euro Club Rescue Service eurous app ≤5 30
8
Euro to US Dollar euros to dollars 55 3
9
Euro Bus Simulator 2018 bus simulator 2018 india tamil nadu ≤5 9
10
Euro Truck Driving Simulator 2018 druck 21 35

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nations league 70 21 250+ 128
euros 70 9 250+ 50
uefa nations league 68 22 250+ 126
tv programmes 68 16 250+ 115
doviz 68 8 250+ 82

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
UEFA EURO 2020 Official uefa nations league 68 22
2
Nations League nations league app ≤5 30
3
UEFA.tv Always Football. Always On. uefa tv 31 19
4
UEFA.tv Always Football. Always On. uefa 38 22
5
UEFA Europa League europa 35 33
6
EURO 2020 (2021) euro cup 2020 24 17
7
UEFA Champions League champions league 61 28
8
Euro 2020 itnextapps ≤5 30
9
Euro 2020 - Qualifiers preliminarii ce 2020 ≤5 23
10
Eurocopa Calculator euro 2020 simulator ≤5 30

These five keywords: “nations league”, “euros”, “uefa nations league”, “tv programmes”, “doviz”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “UEFA EURO 2020 Official”, “Nations League”, “UEFA.tv Always Football. Always On.”, “UEFA.tv Always Football. Always On.”, “UEFA Europa League”, “EURO 2020 (2021)”, “UEFA Champions League”, “Euro 2020”, “Euro 2020 - Qualifiers”, “Eurocopa Calculator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “euro”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “euro