"epic" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “epic” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “need for speed”, “office depot”, “ao3”, “locators”, “juu”, “classroom google”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “epic” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword epic from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
epic games 69 26 250+ 152
epic game 56 28 250+ 158
fortnite epic games 56 11 250+ 99
epic ganes 55 24 250+ 157
epic ganes store 55 30 250+ 148

The search volume of the core keyword epic in Google App Store reached 65, its difficulty level reached 79, and the number of apps related to it reached 250+, among them, there are 95 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Epic: Kids' Books & Educational Reading Library épic 65 15
2
Epic Haiku haiku 48 26
3
Epic Privacy Browser with AdBlock, Vault, Free VPN epic browser 24 13
4
Epic Rover epica mobile ≤5 24
5
Epic Seven epic seven 42 42
6
Draw a Stickman: EPIC 3 huey p newton 26 46
7
EPIC épic 65 15
8
Draw a Stickman: EPIC 2 bipedal 33 51
9
Epic Battle Simulator epic battle 14 17
10
Draw a Stickman: EPIC Free doodle stickman ≤5 12

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
kohoot 82 44 249 219
khanoot 82 30 232 191
tubifly 80 68 249 246
épic games 77 25 250+ 152
pobji 75 40 249 209

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Kahoot! tahoot 82 46
2
Kahot Guide for Teachers and Student khaoot 82 41
3
ClassDojo class dojo 67 27
4
Quizizz: Play to learn quizzziz 70 43
5
GoNoodle - Kids Videos iyacht 51 58
6
Epic: Kids' Books & Educational Reading Library epic 65 79
7
General Knowledge Quiz - Fun Trivia Questions quiz fun 29 16
8
Math Challenges (Math Games) math challenge 11 16
9
Art quiz art quiz 6 9
10
Quiz Maker Professional (create quizzes & tests) quiz maker professional ≤5 30

These five keywords: “kohoot”, “khanoot”, “tubifly”, “épic games”, “pobji”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Kahoot!”, “Kahot Guide for Teachers and Student”, “ClassDojo”, “Quizizz: Play to learn”, “GoNoodle - Kids Videos”, “Epic: Kids' Books & Educational Reading Library”, “General Knowledge Quiz - Fun Trivia Questions”, “Math Challenges (Math Games)”, “Art quiz”, “Quiz Maker Professional (create quizzes & tests)”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “epic”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “epic