"emoji keyboard" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “emoji keyboard” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “recorrer”, “sand”, “goal.com”, “falls down”, “structure”, “acer chromebook”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “emoji keyboard” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword emoji keyboard from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
keyboard emoji 29 16 250+ 132
facemoji keyboard 27 15 250+ 110
emoji keyboards 25 15 250+ 132
emoji for keyboard 24 14 250+ 138
face emoji keyboard 21 16 250+ 149

The search volume of the core keyword emoji keyboard in Google App Store reached 40, its difficulty level reached 58, and the number of apps related to it reached 250+, among them, there are 128 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
❤️Emoji keyboard - Cute Emoticons, GIF, Stickers emojio 65 21
2
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font keybord 48 23
3
Emoji Keyboard Cute Emoticons - Theme, GIF, Emoji emokji 65 21
4
Free Emoji Keyboard - Cute Emojis, GIFs, Themes free emoji keyboard 6 10
5
Kika Keyboard 2020 - Emoji Keyboard, Stickers, GIF qeyboard 60 22
6
Emoji Keyboard emojis for iphone 43 17
7
Keyboard - Emoji, Emoticons emojipedia 34 16
8
Emoji Keyboard Lite colorkey 12 21
9
Emoji keyboard - Cute Emoji eagles emoji 7 8
10
Facemoji Emoji Keyboard Pro: Emoji, Fonts, Theme meme keyboard pro ≤5 10

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
teranslate google 100 30 250+ 139
google transmate 100 30 249 165
trudication 87 53 249 220
google chrooms 72 30 248 174
كترجم كوكل 70 21 248 156

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Translate Me - Text & Voice Translator translate me 8 9
2
Google Text-to-Speech texttospeech 37 2
3
Translate voice - Translator translator voice 33 9
4
Naver Papago - AI Translator papago 47 44
5
Easy language translator 翻译工具大全-so easy ≤5 30
6
Speak and Translate - Voice Typing with Translator speak and translate 20 17
7
All Languages Translator - Free Voice Translation language translator 46 44
8
Hi Translate - Free Voice and Chat Translate hi tensions 26 37
9
Language Translator & Voice Translate Languages my language ≤5 20
10
Language Translator Translate all & Learn language teradicion 87 30

These five keywords: “teranslate google”, “google transmate”, “trudication”, “google chrooms”, “كترجم كوكل”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Translate Me - Text & Voice Translator”, “Google Text-to-Speech”, “Translate voice - Translator”, “Naver Papago - AI Translator”, “Easy language translator”, “Speak and Translate - Voice Typing with Translator”, “All Languages Translator - Free Voice Translation”, “Hi Translate - Free Voice and Chat Translate”, “Language Translator & Voice Translate Languages”, “Language Translator Translate all & Learn language”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “emoji keyboard”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “emoji keyboard