"e fatura" App Store Keywords Research Case | ASOTools
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"e fatura" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “e fatura” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “halifax online banking”, “h”, “baseball·”, “ticks”, “turkeys”, “wells fargo”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “e fatura” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword e fatura from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
oshee fatura online 6 22 248 183
boletos e faturas sky ≤5 26 249 243
boletos e faturas claro ≤5 25 248 235
brisa cliente fatura ≤5 25 248 233
bradesco boletos e faturas ≤5 25 247 238

The search volume of the core keyword e fatura in Google App Store reached 51, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 93 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
e-Arşiv Fatura Portal edoksis e-fatura & e-arşiv ≤5 30
2
NIF's - Cartões e-fatura fatura da sorte portugal ≤5 12
3
Logo e-Fatura logo e-fatura ≤5 30
4
e-Arşiv Fatura edoksis e-fatura & e-arşiv ≤5 30
5
Invoice Maker: Estimate & Invoice App invoic 48 53
6
IRS 2018 autoridade tributaria 31 39
7
Invoice Maker - Invoices estimates & Receipt Maker bill receipt ≤5 5
8
GİB gib 39 46
9
Simple Invoice Manager - Invoice Estimate Receipt comprovantes de pagamento 14 14
10
Free Invoice Maker App invoice maker free 21 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pohoda 80 64 249 238
direta 75 46 248 184
mobiles 72 55 250+ 143
magazne luiza 72 53 249 220
magazone luiza 72 52 249 223

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
mPOHODA pohoda powered by orange ≤5 30
2
mPOHODA SK pohoda powered by orange ≤5 30
3
ATEOSYS terminal for Pohoda IS ateosys ≤5 30
4
mKasa pohoda 2020 ≤5 24
5
Pohoda MPsklad pohoda 2020 ≤5 24
6
mPOHODA Beta pohoda 2020 ≤5 24
7
AccuWeather: Live weather radar & local forecast погоду 88 32
8
Mobilní fakturace faktura cz ≤5 1
9
Weather forecast previsão do tempo 82 30
10
Weather forecast wheather 100 33

These five keywords: “pohoda”, “direta”, “mobiles”, “magazne luiza”, “magazone luiza”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “mPOHODA”, “mPOHODA SK”, “ATEOSYS terminal for Pohoda IS”, “mKasa”, “Pohoda MPsklad”, “mPOHODA Beta”, “AccuWeather: Live weather radar & local forecast”, “Mobilní fakturace”, “Weather forecast”, “Weather forecast”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “e fatura”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “e fatura